B2B marketing, creativity and document

15 Business Leaders Share Their Experiences and Insights on Getting Through COVID-19

StartupNation

DECEMBER 19, 2020

After the initial shock subsided, we realized we had to put our thinking caps back on, get creative and figure out how to get through this. For example, our company, which was built for a B2B market and selling directly to enterprises, is now looking into shifting the strategy to B2C and the home office market instead.”.

strategy

strategy opportunity social gaming advice

Venture capitalists eating our own dog food: Using technology and analytics to make better investments

David Teten VC

DECEMBER 4, 2019

I use another live Google doc to maintain my database of companies I’m marketing to other VCs. That Google document provides cut and pasteable text I can share with other investors, based on their stage, focus, and appetite. . Many tools designed for B2B marketing in general are also relevant to investors.

technology

technology investment investing ventures

Startup Catalyst Brief

15 Business Leaders Share Their Experiences and Insights on Getting Through COVID-19

Venture capitalists eating our own dog food: Using technology and analytics to make better investments

Webinars

Stay Connected