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21 Facebook ad examples (and why they work)

The Zapier Blog

Visual proof of ease: The demo walks viewers through exactly how tap-to-pay works in the app, making the product feel approachable and foolproof. Atlassian This Atlassian ad dramatizes the pain of siloed dev and IT teams with protest-style visuals, then pitches Jira Service Management as the all-in-one solution.

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A guide to email marketing automation: best practices and automated workflows

The Zapier Blog

Zapier is the most connected AI orchestration platform—integrating with thousands of apps from partners like Google, Salesforce, and Microsoft. Instead of relying on one-size-fits-all blasts, you can trigger personalized emails after certain events, like when someone signs up for a webinar or clicks through your website.