Startups

Why the next big entrepreneur must come from climate tech

Comment

Female Eco-warrior shouting into a megaphone
Image Credits: Alistair Berg (opens in a new window) / Getty Images

Peter Gajdoš

Contributor

Peter Gajdoš is a partner at Fifth Wall, where he co-leads the Climate Technology Investment team.

When I started getting involved in clean tech 1.0 financing back in 2005, “climate change” was some future event.

Hurricane Katrina had just happened, and many experts viewed it primarily as a failure of the government to take care of its weakest citizens in the face of a natural disaster, not as climate change’s early shot. Al Gore’s movie, “An Inconvenient Truth,” had not come out yet. The scale of human-made CO2 and its impact on temperature were still somewhat debated. Most key scientists and investors understood, but the general population and politicians were ambivalent at best.

Fast forward to 2021: Climate change looks like a misnomer and we are in a true climate crisis. We see historic fires in Greece, Portugal and North America’s entire West Coast; epic floods in Germany; devastating tornadoes in historically temperate geographies such as the Czech Republic; record-breaking hurricanes in the Caribbean and Philippines; drought in Syria that ultimately led to civil war; destruction of the Great Barrier Reef. The list goes on. Nearly every region in the world has been heavily affected.

The climate crisis is real, happening now and really hurting us. So what do we do about it, and how do we allocate our money, time and brainpower to develop solutions? I believe it is a financial and a moral imperative to make climate technology, together with medicine, the main priority of humanity.

The financial imperative

If you don’t reduce carbon in your portfolio and in your business, you will become a dinosaur. Several stakeholders are coming together to create a financial groundswell.

Pensions and endowments are under increasing pressure to divest from fossil fuels. Shareholders are moving away from the likes of Royal Dutch Shell and Exxon, while more than 70 ESG/energy transition companies have gone public via SPACs and IPOs in the U.S. just in the past 18 months. Out of these companies, I would be willing to bet that 10 or more will be decacorns and two or three will be hectocorns.

For insurance companies, the natural hazard risk models have broken. FEMA maps are increasingly becoming obsolete; 100-year floods are happening every few years. Fire risk maps need to be completely redrawn. Having spent most of my adult life on the East and West coasts of the U.S., the damage is real. If buildings are on fire or underwater, they don’t have much value. We are discussing these issues with large insurers and the interest is unprecedented.

Governments are finally putting tough building codes in place. For example, 10% of buildings in London will not be up to code in early 2022. U.S. cities and states have been slower to adopt, but if you don’t think this is coming, look at other regulatory patterns where the EU led and the U.S. followed.

Tenants are demanding cleaner buildings, especially among Gen Zs and millennials. Consumer brands, like Amazon, Microsoft and Unilever, are investing billions to invest in climate technology.

Meanwhile, as usual in recent history, technology has come to save the prior fumbles by governments and populations. Many promising technologies have matured and now have an easier path to entering the mainstream. The levelized cost of electricity from solar and onshore wind dropped 85% and 56%, respectively, between 2010 and 2020.

While technological progress has been on an encouraging trajectory in energy and in transportation thus far, we are nowhere near done, especially in real estate and critical infrastructure. Specifically, just deploying the existing technologies in the built environment/real estate will not be sufficient. Even if we ignore payback and return requirements, which are often too difficult to meet, we would take care of less than 50% of the carbon emissions in the built environment with existing technologies, according to a Fifth Wall analysis. Therefore, I believe the focus needs to be twofold:

  • Scale up existing technologies so that payback declines from more than 10 years to two to five years. That’s where growth capital and eventually infrastructure investments come in.
  • Invent and firm up new technologies. That’s where government, national labs, universities, angel investors and venture capital come in.

To tackle the crisis, capital must flood in and even more so than in the past few encouraging years, during which climate tech VC investment increased 40x between 2013 and 2019. We already have several multibillion-dollar tech and biotech venture and growth funds; now is time for several multibillion-dollar climate tech funds globally.

The moral imperative

If the financial impact is not convincing enough, I hope the appeal to human decency will be. I have heard so many times from some of the smartest investors in the world that this is not a good time to invest in climate — and, even more shockingly, that climate is not an “investable thesis.” It is too difficult, too large of a problem, too capital-intensive; we need to leave it to the government.

The short-termism and cynicism are infuriating. If we don’t invest in a major way now, when is the right time? When Northern California’s old forests have burned down? When North Carolina’s beautiful Outer Banks are shredded by hurricanes? When Amazon is worth $5 trillion, while its employees cannot find an insurable home on the West Coast? I would argue we have been focusing our precious resources on the wrong problems.

For the past 20 years, the brightest young people have focused their brains on how to trick people into double-clicking on an ad, getting eyeballs and likes. While certainly major advancements have been made in compute power and interconnectedness, I call the obsession with the social media world of Facebook and Twitter a colossal waste of brainpower given the challenges around health and climate.

The new generation of business leaders must be cut from a different cloth. I want the next Mark Zuckerberg to invent and scale a new battery. The next Jeff Bezos needs to look like Ryan Morris from Turntide Technologies, who is revolutionizing the electric motor industry. The next Jack Dorsey needs to create a new cement or other building material to create sustainable buildings. The next Steve Jobs needs to figure out how to consume, produce and transport water sustainably. Elon Musk might be controversial to some, but the truth is the world needs 10 more Elon Musks. Thus, my call to the next generation of entrepreneurs is to think about carbon, not clicks.

If we believe that the climate crisis is too complex and cannot be fixed fast enough, let’s look at biotech. In a time of crisis, humanity has proved its ability to act decisively. The amazing speed during the pandemic to develop and use vaccines, new monoclonal antibody treatments and ventilator technologies saved lives. Innovation from Moderna, Pfizer and BioNTech saved the world from the precipice of an even bigger tragedy — and this inspires new biotech entrepreneurs.

We need the same urgency applied to climate tech. Many accuse climate tech investors, including myself, and climate scientists as alarmists. I would argue we are not being alarmist enough. The crisis is already unfolding; our minds and bodies are just wired not to feel it too much. Humans have a hard time panicking about a long-lasting, gradually worsening misery. Humanity is the proverbial frog being boiled in the CO2-loaded oceans.

Not investing in climate tech is inexcusable

Over the past 15 or so years, I have been on both the losing and the winning side of this struggle. We have experienced epic investment failures in biofuels and solar. At the same time, we have enjoyed incredible improvements and wins in batteries, carbon nanotubes, graphene nanomaterials, agtech, solar and wind technology.

I am not naïve; I know how difficult it is to build climate tech businesses. I know it is a capital-intensive sector. I know it takes years to perfect these technologies with a significant component of hardware. I fully appreciate how difficult it is to work with utility and real estate relics and to get them to off-take novel technology when their whole model is built on minimizing capital expenditures and maintenance costs during both construction and operation.

I know we got the timing wrong so many times. The point is this: Because the problem is so large and so hard, we need the brightest scientists, entrepreneurs, lawyers and financiers on it. We do not have a choice. To me, it is not an option to tell my children I was on the wrong side of history: actively supporting the destruction of our planet. I sincerely believe building inefficient, carbon-churning buildings and driving gas-guzzling cars will be looked at in 30 years the same way we look at tobacco or asbestos today: inexcusable.

COVID-19 was the first global war of our generation. Climate is the next, much bigger, one and it will last for several generations. Young entrepreneurs, please, think more about carbon and less about clicks. We will support you.

More TechCrunch

To give AI-focused women academics and others their well-deserved — and overdue — time in the spotlight, TechCrunch has been publishing a series of interviews focused on remarkable women who’ve contributed to…

Women in AI: Rep. Dar’shun Kendrick wants to pass more AI legislation

We took the pulse of emerging fund managers about what it’s been like for them during these post-ZERP, venture-capital-winter years.

A reckoning is coming for emerging venture funds, and that, VCs say, is a good thing

It’s been a busy weekend for union organizing efforts at U.S. Apple stores, with the union at one store voting to authorize a strike, while workers at another store voted…

Workers at a Maryland Apple store authorize strike

Alora Baby is not just aiming to manufacture baby cribs in an environmentally friendly way but is attempting to overhaul the whole lifecycle of a product

Alora Baby aims to push baby gear away from the ‘landfill economy’

Bumble founder and executive chair Whitney Wolfe Herd raised eyebrows this week with her comments about how AI might change the dating experience. During an onstage interview, Bloomberg’s Emily Chang…

Go on, let bots date other bots

Welcome to Week in Review: TechCrunch’s newsletter recapping the week’s biggest news. This week Apple unveiled new iPad models at its Let Loose event, including a new 13-inch display for…

Why Apple’s ‘Crush’ ad is so misguided

The U.K. Safety Institute, the U.K.’s recently established AI safety body, has released a toolset designed to “strengthen AI safety” by making it easier for industry, research organizations and academia…

U.K. agency releases tools to test AI model safety

AI startup Runway’s second annual AI Film Festival showcased movies that incorporated AI tech in some fashion, from backgrounds to animations.

At the AI Film Festival, humanity triumphed over tech

Rachel Coldicutt is the founder of Careful Industries, which researches the social impact technology has on society.

Women in AI: Rachel Coldicutt researches how technology impacts society

SAP Chief Sustainability Officer Sophia Mendelsohn wants to incentivize companies to be green because it’s profitable, not just because it’s right.

SAP’s chief sustainability officer isn’t interested in getting your company to do the right thing

Here’s what one insider said happened in the days leading up to the layoffs.

Tesla’s profitable Supercharger network is in limbo after Musk axed the entire team

StrictlyVC events deliver exclusive insider content from the Silicon Valley & Global VC scene while creating meaningful connections over cocktails and canapés with leading investors, entrepreneurs and executives. And TechCrunch…

Meesho, a leading e-commerce startup in India, has secured $275 million in a new funding round.

Meesho, an Indian social commerce platform with 150M transacting users, raises $275M

Some Indian government websites have allowed scammers to plant advertisements capable of redirecting visitors to online betting platforms. TechCrunch discovered around four dozen “gov.in” website links associated with Indian states,…

Scammers found planting online betting ads on Indian government websites

Around 550 employees across autonomous vehicle company Motional have been laid off, according to information taken from WARN notice filings and sources at the company.  Earlier this week, TechCrunch reported…

Motional cut about 550 employees, around 40%, in recent restructuring, sources say

The company is describing the event as “a chance to demo some ChatGPT and GPT-4 updates.”

OpenAI’s ChatGPT announcement: What we know so far

The deck included some redacted numbers, but there was still enough data to get a good picture.

Pitch Deck Teardown: Cloudsmith’s $15M Series A deck

Unlike ChatGPT, Claude did not become a new App Store hit.

Anthropic’s Claude sees tepid reception on iOS compared with ChatGPT’s debut

Welcome to Startups Weekly — Haje‘s weekly recap of everything you can’t miss from the world of startups. Sign up here to get it in your inbox every Friday. Look,…

Startups Weekly: Trouble in EV land and Peloton is circling the drain

Scarcely five months after its founding, hard tech startup Layup Parts has landed a $9 million round of financing led by Founders Fund to transform composites manufacturing. Lux Capital and Haystack…

Founders Fund leads financing of composites startup Layup Parts

AI startup Anthropic is changing its policies to allow minors to use its generative AI systems — in certain circumstances, at least.  Announced in a post on the company’s official…

Anthropic now lets kids use its AI tech — within limits

Zeekr’s market hype is noteworthy and may indicate that investors see value in the high-quality, low-price offerings of Chinese automakers.

The buzziest EV IPO of the year is a Chinese automaker

Venture capital has been hit hard by souring macroeconomic conditions over the past few years and it’s not yet clear how the market downturn affected VC fund performance. But recent…

VC fund performance is down sharply — but it may have already hit its lowest point

The person who claims to have 49 million Dell customer records told TechCrunch that he brute-forced an online company portal and scraped customer data, including physical addresses, directly from Dell’s…

Threat actor says he scraped 49M Dell customer addresses before the company found out

The social network has announced an updated version of its app that lets you offer feedback about its algorithmic feed so you can better customize it.

Bluesky now lets you personalize main Discover feed using new controls

Microsoft will launch its own mobile game store in July, the company announced at the Bloomberg Technology Summit on Thursday. Xbox president Sarah Bond shared that the company plans to…

Microsoft is launching its mobile game store in July

Smart ring maker Oura is launching two new features focused on heart health, the company announced on Friday. The first claims to help users get an idea of their cardiovascular…

Oura launches two new heart health features

Keeping up with an industry as fast-moving as AI is a tall order. So until an AI can do it for you, here’s a handy roundup of recent stories in the world…

This Week in AI: OpenAI considers allowing AI porn

Garena is quietly developing new India-themed games even though Free Fire, its biggest title, has still not made a comeback to the country.

Garena is quietly making India-themed games even as Free Fire’s relaunch remains doubtful

The U.S.’ NHTSA has opened a fourth investigation into the Fisker Ocean SUV, spurred by multiple claims of “inadvertent Automatic Emergency Braking.”

Fisker Ocean faces fourth federal safety probe