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TechCrunch+ roundup: Optimizing dev teams, O-1A visa criteria, growth’s golden metric

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All startups must grow, but as markets contract, conserving resources is a higher short-term priority.

Crypto exchange Coinbase is in the headlines this morning after news broke that it is rescinding some candidates’ outstanding job offers.

Yesterday, we reported that IRL, a social app, was laying off 25% of its staff a year after raising a $170 million Series A, even though it has enough cash to operate for another two years.

I don’t have any insight into IRL or Coinbase’s financials, but I can say with certainty that these companies will have a harder time hiring talented employees from now on.


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Tech isn’t like other industries: workers can explore uniquely personal interests while earning a sliver of equity in a potential unicorn.

But they also have options. If you’ve ghosted someone after extending a verbal offer of employment, that’s going to be a consideration for future candidates. People talk!

At this point, most tech workers are likely wondering when layoffs are coming to their company. To build trust and keep employees engaged, managers should optimize existing engineering resources, says Ammar Bandukwala, co-founder and CEO at Coder.

“High-performing IT teams — which could deploy and push code to production faster than their peers — experienced 60 times fewer failures and recovered from them 168 times faster,” he writes in TechCrunch+.

If you manage a software engineering team, I hope you’ll read and share.

Have an excellent weekend,

Walter Thompson
Senior Editor, TechCrunch+
@yourprotagonist

4 ways to make your engineering team more productive

How to improve retention, growth marketing’s golden metric

A brown ball pulls ahead of square blocks; improving retention
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After helping someone prepare dinner, I was aghast when they informed me that the broccoli stalks I’d just tossed into the compost were excellent for making vegetable stock, as a pizza topping, or adding to a stir-fry.

Jonathan Martinez’ latest TC+ article on growth marketing reminded me of this, since many companies are throwing away perfectly good data that can boost retention and conversion.

“It’s imperative to constantly analyze the sources driving growth at a detailed and bottom-of-funnel level,” he writes.

How to improve retention, growth marketing’s golden metric

8 IT spending trends for the post-pandemic enterprise in 2022

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Market research firm ETR contacted 1,200 IT leaders who oversee a yearly collective IT budget of approximately $570 billion to learn more about their planned spending over the coming year.

Although year-over-year spending is projected to rise just 6.7%, “the need for experienced IT personnel has accelerated, and hiring demand in the space has reached the highest level we have ever seen,” writes Erik Bradley, ETR’s chief analyst.

8 IT spending trends for the post-pandemic enterprise in 2022

What connects the stock market contraction to startup valuations?

Anchor in Clear Blue Sea
Image Credits: Matthias Kulka (opens in a new window) / Getty Images

Without striking a gloomy note: tech layoffs are mounting, investors are urging their portfolio companies to hunker down, and founders are doing everything but casting spells to reduce their burn rate.

“But are valuations really down?” asks Daniel Faloppa, founder of Equidam.

“For all startups? If so, why, and what can we expect in the short and mid-term?”

What connects the stock market contraction to startup valuations?

Pro-rata is easier to get than ever today, but investors are thinking twice

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“Whenever pro-rata rights are involved, you can always smell some drama,” writes Rebecca Szkutak in her inaugural TechCrunch+ article.

Early investors have reserved the right to maintain their stakes in startups that raise additional capital, but with the slowdown in venture funding, it’s unclear if they’ll want to do so.

“The pro-rata allocation is becoming more easy for us to attain, and to get the whole thing,” said Eric Bahn, a co-founder and general partner at Hustle Fund.

Pro-rata is easier to get than ever today, but investors are thinking twice

Pitch Deck Teardown: Encore’s $3M seed deck

Image Credits: Encore (opens in a new window)

Cloud-based software development platform Encore shared the pitch deck its founders used to raise a $3 million seed round with TechCrunch+.

Using 24 slides, the deck identifies four fundamental problems with building modern software that Encore aims to solve while using non-technical language to explain its value proposition in detail.

“There is a lot to love about Encore’s deck: It simplifies a complex product story into a few easy-to-digest slides and shows why there’s an opportunity in the market,” writes Haje Jan Kamps.

Pitch Deck Teardown: Encore’s $3M seed deck

This is the beginning of the unbundled database era

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As customers moved online over the past couple of years, enterprises saw the benefits of storing as much customer data as they can to improve their products and services.

However, old-school relational databases run from server farms won’t be able to meet performance requirements for much longer. As businesses shift more operations to the cloud, their databases are now evolving as well, writes Ethan Batraski, a partner at Venrock.

“A new category of cloud database companies is emerging, effectively deconstructing the traditional database monolith stack into core layered services — storage, compute, optimization, query planning, indexing, functions and more.”

This is the beginning of the unbundled database era

Dear Sophie: How do we qualify for each of the O-1A criteria?

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Image Credits: Bryce Durbin/TechCrunch

Dear Sophie,

Our startup will be sponsoring my co-founders and me for O-1A visas.

How do we qualify for each of the O-1A criteria?

— Extraordinary Entrepreneur

Dear Sophie: How do we qualify for each of the O-1A criteria?

VC funding for crypto projects fell in May, but many investors remain bullish

Image of a person putting a coin into a smiling piggy bank.
Image Credits: seksan Mongkhonkhamsao (opens in a new window) / Getty Images

Many boosters are calling this the start of “crypto winter,” but even as investments slowed down in May, bullish investors are still bringing their floaties and diving into the pool like it’s summertime.

The amount of capital deployed into crypto is down in the short term, but it’s still significantly higher than levels from a year ago: Investment in the space last month increased 89% to $4.22 billion from $2.23 billion in May 2021, reports Jacquelyn Melinek.

“For investors like us, it’s time to buy,” Stan Miroshnik, partner and co-founder of 10T Holdings, told Jacquelyn. “Valuations have come in and great companies are now available at a more reasonable price.”

VC funding for crypto projects fell in May, but many investors remain bullish

More TechCrunch

The TechCrunch team runs down all of the biggest news from the Apple WWDC 2024 keynote in an easy-to-skim digest.

Here’s everything Apple announced at the WWDC 2024 keynote, including Apple Intelligence, Siri makeover

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Elon Musk’s posts seem to misunderstand the relationship Apple announced with OpenAI at WWDC 2024.

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“We’re looking forward to doing integrations with other models, including Google Gemini, for instance, in the future,” Federighi said during WWDC 2024.

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Slack CEO Denise Dresser is speaking at TechCrunch Disrupt 2024.

Slack CEO Denise Dresser is coming to TechCrunch Disrupt this October

Apple kicked off its weeklong Worldwide Developers Conference (WWDC 2024) event today with the customary keynote at 1 p.m. ET/10 a.m. PT. The presentation focused on the company’s software offerings…

Watch the Apple Intelligence reveal, and the rest of WWDC 2024 right here

Apple’s SDKs (software development kits) have been updated with a variety of new APIs and frameworks.

Apple brings its GenAI ‘Apple Intelligence’ to developers, will let Siri control apps

Older iPhones or iPhone 15 users won’t be able to use these features.

Apple Intelligence features will be available on iPhone 15 Pro and devices with M1 or newer chips

Soon, Siri will be able to tap ChatGPT for “expertise” where it might be helpful, Apple says.

Apple brings ChatGPT to its apps, including Siri

Apple Intelligence will have an understanding of who you’re talking with in a messaging conversation.

Apple debuts AI-generated … Bitmoji

To use InSight, Apple TV+ subscribers can swipe down on their remote to bring up a display with actor names and character information in real time.

Apple TV+ introduces InSight, a new feature similar to Amazon’s X-Ray, at WWDC 2024

Siri is now more natural, more relevant and more personal — and it has new look.

Apple gives Siri an AI makeover

The company has been pushing the feature as integral to all of its various operating system offerings, including iOS, macOS and the latest, VisionOS.

Apple Intelligence is the company’s new generative AI offering

In addition to all the features you can find in the Passwords menu today, there’s a new column on the left that lets you more easily navigate your password collection.

Apple is launching its own password manager app

With Smart Script, Apple says it’s making handwriting your notes even smoother and straighter.

Smart Script in iPadOS 18 will clean up your handwriting when using an Apple Pencil

iOS’ perennial tips calculating app is finally coming to the larger screen.

Calculator for iPad does the math for you

The new OS, announced at WWDC 2024, will allow users to mirror their iPhone screen directly on their Mac and even control it.

With macOS Sequoia, you can mirror your iPhone on your Mac

At Apple’s WWDC 2024, the company announced MacOS Sequoia.

Apple unveils macOS Sequoia

“Messages via Satellite,” announced at Apple’s WWDC 2024 keynote, works much like the SOS feature does.

iPhones will soon text via satellite

Apple says the new design will lead to less time searching for photos.

Apple revamps its Photos app for iOS 18

Users will be able to lock an app when they hand over their phone.

iOS 18 will let you hide and lock apps

Apple’s WWDC 2024 keynote was packed, including a number of key new updates for iOS 18. One of the more interesting additions is Tap to Cash, which is more or…

Tap to Cash lets you pay by touching iPhones

In iOS 18, Apple will now support long-requested functionality, like the ability to set app icons and widgets wherever you want.

iOS 18 will finally let you customize your icons and unlock them from the grid

As expected, this is a pivotal moment for the mobile platform as iOS 18 is going to focus on artificial intelligence.

Apple unveils iOS 18 with tons of AI-powered features

Apple today kicked off what it promised would be a packed WWDC 2024 with a handful of visionOS announcements. At the top of the list is the ability to turn…

visionOS can now make spatial photos out of 3D images

The Apple Vision Pro is now available in eight new countries.

Apple to release Vision Pro in international markets

VisionOS 2 will come to Vision Pro as a free update later this year.

Apple debuts visionOS 2 at WWDC 2024

The security firm said the attacks targeting Snowflake customers is “ongoing,” suggesting the number of affected companies may rise.

Mandiant says hackers stole a ‘significant volume of data’ from Snowflake customers

French startup Kelvin, which uses computer vision and machine learning to make it easier to audit homes for energy efficiency, has raised $5.1M.

Kelvin wants to help save the planet by applying AI to home energy audits