Startups

6 reasons to invest in startups from Ukraine

Comment

National flag of Ukraine
Image Credits: Toshe_O (opens in a new window) / Getty Images

Oleksandr Yaroshenko

Contributor

Oleksandr Yaroshenko is head of investor relations at Headway, an edtech startup with operations in Ukraine, the UK, Poland, and Cyprus.

More posts from Oleksandr Yaroshenko

For more than three months, Ukraine has been engulfed in the flames of a war with Russia. That might look like a red flag from an investor’s point of view, but everything is not so black and white in the country’s tech sector.

Tech companies with Ukrainian roots and core markets in the U.S. and Europe continue to operate uninterrupted after making sure their teams and data are completely safe abroad or in the west of Ukraine. Also, foreign embassies are returning to Kyiv, indicating that Ukraine’s capital could soon be safe enough for companies to reopen offices.

IT companies have demonstrated their resilience and ability to deliver results amid the worst of challenges. It is one of many reasons that make Ukraine a successful hub for future unicorns.

Let’s look at six reasons to invest in tech startups that hail from Ukraine.

They have proven their ability to withstand a crisis

The Ukrainian IT sector has shown unprecedented resilience, flexibility and ability to withstand any conditions during these months of war. Having prepared emergency plans in advance, many tech companies quickly relocated their teams to safety during the first days of the war or even before the fighting broke out.

Currently, many companies have spread their teams between offices in the west of Ukraine and abroad to ensure operations continue uninterrupted. They have minimized risk while maintaining discipline and access to the talent pool.

The majority of Ukrainian tech startups are still hiring

Nearly 90% of IT specialists haven’t seen any changes to their job or workload since the war began, according to a survey by DOU. This indicates that Ukrainian IT companies have reliable cushions.

More importantly, they continue to hire talent both to support their business and help the economy. The IT sector is the third-largest attractor of foreign currency into the economy in the country, which makes the sector vital for economic stability.

As the development of the IT sector is integral to the maintenance of the country’s GDP, the government fully supports it. For example, during the war, safe regions in the west of Ukraine turned into new hubs for IT companies.

Ukraine has an immense talent pool

Ukraine is one of the most popular centers for the development of IT. It’s where EPAM, Luxoft and other outsourcing giants have gathered a significant number of software engineers, business analysts and other technical specialists.

The number of IT specialists has also increased steadily in the last 10 years. For example, in the first half of 2021, the 50 largest Ukrainian IT companies grew their headcounts by 10,000 professionals. It’s also home to tech startups that are leading in their respective sectors — Jiji, Reface, MacPaw and Headway, to name a few.

Startups are integral for creating a new layer of tech firms in Ukraine

Ukrainians want to go back home, and some have already done so. Of the nearly 7 million Ukrainians who had crossed the border since the start of the war, 2 million have returned, and more are on the way back. These people are showing they are ready to work hard to rebuild the country.

Another thing to consider is that the world is supporting Ukraine economically, providing a necessary resource base for an economic rebound. Combine that with Ukrainians willing to do their best to live better in their country, and you get very promising prospects for post-war development.

Today’s startups will become a foundation for a new layer of technology companies that will add significant value to the Ukrainian economy.

Ukraine is cost-efficient for building tech firms

Ukraine is one of the best countries for running a tech business due to its cost-efficient tax regime for IT companies and cost of living, per research by Doing Business.

The country also has a strong educational infrastructure for the study of tech, mathematics, finance and economics. And due to the increased demand for IT specialists, many large companies are opening their own educational centers and organizing internships. These trends are only gaining momentum.

The entire world is supporting Ukraine

Ukraine has been an underdog in Europe for a long time, and it lacked access to the capital it needed to get on par with its more developed neighbors. As a result, an array of bootstrapped tech companies have been growing rapidly without external capital.

This has helped founders become disciplined when allocating funds or scaling operations for their customers in other countries. The combination of such discipline and export-oriented product development is a fail-proof mix for sustainable growth. It also offers a strong opportunity that can be accelerated with investment.

At the same time, Ukraine’s international partners are providing necessary resources for the country’s economic rebound, so companies will have even more potential for global growth. The EU is standing in full solidarity with Ukraine not only by providing its people with humanitarian, political and financial support, but also by setting up a Ukraine Solidarity Trust Fund for rebuilding Ukraine after the war.

The current inflow of international investments, a favorable tax regime and a strong talent foundation combined with the Ukrainian people’s desire to come back to their home makes Ukrainian companies desirable investment targets.

More TechCrunch

Looking Glass makes trippy-looking mixed-reality screens that make things look 3D without the need of special glasses. Today, it launches a pair of new displays, including a 16-inch mode that…

Looking Glass launches new 3D displays

Replacing Sutskever is Jakub Pachocki, OpenAI’s director of research.

Ilya Sutskever, OpenAI co-founder and longtime chief scientist, departs

Intuitive Machines made history when it became the first private company to land a spacecraft on the moon, so it makes sense to adapt that tech for Mars.

Intuitive Machines wants to help NASA return samples from Mars

As Google revamps itself for the AI era, offering AI overviews within its search results, the company is introducing a new way to filter for just text-based links. With the…

Google adds ‘Web’ search filter for showing old-school text links as AI rolls out

Blue Origin’s New Shepard rocket will take a crew to suborbital space for the first time in nearly two years later this month, the company announced on Tuesday.  The NS-25…

Blue Origin to resume crewed New Shepard launches on May 19

This will enable developers to use the on-device model to power their own AI features.

Google is building its Gemini Nano AI model into Chrome on the desktop

It ran 110 minutes, but Google managed to reference AI a whopping 121 times during Google I/O 2024 (by its own count). CEO Sundar Pichai referenced the figure to wrap…

Google mentioned ‘AI’ 120+ times during its I/O keynote

Firebase Genkit is an open source framework that enables developers to quickly build AI into new and existing applications.

Google launches Firebase Genkit, a new open source framework for building AI-powered apps

In the coming months, Google says it will open up the Gemini Nano model to more developers.

Patreon and Grammarly are already experimenting with Gemini Nano, says Google

As part of the update, Reddit also launched a dedicated AMA tab within the web post composer.

Reddit introduces new tools for ‘Ask Me Anything,’ its Q&A feature

Here are quick hits of the biggest news from the keynote as they are announced.

Google I/O 2024: Here’s everything Google just announced

LearnLM is already powering features across Google products, including in YouTube, Google’s Gemini apps, Google Search and Google Classroom.

LearnLM is Google’s new family of AI models for education

The official launch comes almost a year after YouTube began experimenting with AI-generated quizzes on its mobile app. 

Google is bringing AI-generated quizzes to academic videos on YouTube

Around 550 employees across autonomous vehicle company Motional have been laid off, according to information taken from WARN notice filings and sources at the company.  Earlier this week, TechCrunch reported…

Motional cut about 550 employees, around 40%, in recent restructuring, sources say

The keynote kicks off at 10 a.m. PT on Tuesday and will offer glimpses into the latest versions of Android, Wear OS and Android TV.

Google I/O 2024: Watch all of the AI, Android reveals

Google Play has a new discovery feature for apps, new ways to acquire users, updates to Play Points, and other enhancements to developer-facing tools.

Google Play preps a new full-screen app discovery feature and adds more developer tools

Soon, Android users will be able to drag and drop AI-generated images directly into their Gmail, Google Messages and other apps.

Gemini on Android becomes more capable and works with Gmail, Messages, YouTube and more

Veo can capture different visual and cinematic styles, including shots of landscapes and timelapses, and make edits and adjustments to already-generated footage.

Google Veo, a serious swing at AI-generated video, debuts at Google I/O 2024

In addition to the body of the emails themselves, the feature will also be able to analyze attachments, like PDFs.

Gemini comes to Gmail to summarize, draft emails, and more

The summaries are created based on Gemini’s analysis of insights from Google Maps’ community of more than 300 million contributors.

Google is bringing Gemini capabilities to Google Maps Platform

Google says that over 100,000 developers already tried the service.

Project IDX, Google’s next-gen IDE, is now in open beta

The system effectively listens for “conversation patterns commonly associated with scams” in-real time. 

Google will use Gemini to detect scams during calls

The standard Gemma models were only available in 2 billion and 7 billion parameter versions, making this quite a step up.

Google announces Gemma 2, a 27B-parameter version of its open model, launching in June

This is a great example of a company using generative AI to open its software to more users.

Google TalkBack will use Gemini to describe images for blind people

Google’s Circle to Search feature will now be able to solve more complex problems across psychics and math word problems. 

Circle to Search is now a better homework helper

People can now search using a video they upload combined with a text query to get an AI overview of the answers they need.

Google experiments with using video to search, thanks to Gemini AI

A search results page based on generative AI as its ranking mechanism will have wide-reaching consequences for online publishers.

Google will soon start using GenAI to organize some search results pages

Google has built a custom Gemini model for search to combine real-time information, Google’s ranking, long context and multimodal features.

Google is adding more AI to its search results

At its Google I/O developer conference, Google on Tuesday announced the next generation of its Tensor Processing Units (TPU) AI chips.

Google’s next-gen TPUs promise a 4.7x performance boost

Google is upgrading Gemini, its AI-powered chatbot, with features aimed at making the experience more ambient and contextually useful.

Google’s Gemini updates: How Project Astra is powering some of I/O’s big reveals