Startups

6 reasons to invest in startups from Ukraine

Comment

National flag of Ukraine
Image Credits: Toshe_O (opens in a new window) / Getty Images

Oleksandr Yaroshenko

Contributor
Oleksandr Yaroshenko is head of investor relations at Headway, an edtech startup with operations in Ukraine, the UK, Poland, and Cyprus.

More posts from Oleksandr Yaroshenko

For more than three months, Ukraine has been engulfed in the flames of a war with Russia. That might look like a red flag from an investor’s point of view, but everything is not so black and white in the country’s tech sector.

Tech companies with Ukrainian roots and core markets in the U.S. and Europe continue to operate uninterrupted after making sure their teams and data are completely safe abroad or in the west of Ukraine. Also, foreign embassies are returning to Kyiv, indicating that Ukraine’s capital could soon be safe enough for companies to reopen offices.

IT companies have demonstrated their resilience and ability to deliver results amid the worst of challenges. It is one of many reasons that make Ukraine a successful hub for future unicorns.

Let’s look at six reasons to invest in tech startups that hail from Ukraine.

They have proven their ability to withstand a crisis

The Ukrainian IT sector has shown unprecedented resilience, flexibility and ability to withstand any conditions during these months of war. Having prepared emergency plans in advance, many tech companies quickly relocated their teams to safety during the first days of the war or even before the fighting broke out.

Currently, many companies have spread their teams between offices in the west of Ukraine and abroad to ensure operations continue uninterrupted. They have minimized risk while maintaining discipline and access to the talent pool.

The majority of Ukrainian tech startups are still hiring

Nearly 90% of IT specialists haven’t seen any changes to their job or workload since the war began, according to a survey by DOU. This indicates that Ukrainian IT companies have reliable cushions.

More importantly, they continue to hire talent both to support their business and help the economy. The IT sector is the third-largest attractor of foreign currency into the economy in the country, which makes the sector vital for economic stability.

As the development of the IT sector is integral to the maintenance of the country’s GDP, the government fully supports it. For example, during the war, safe regions in the west of Ukraine turned into new hubs for IT companies.

Ukraine has an immense talent pool

Ukraine is one of the most popular centers for the development of IT. It’s where EPAM, Luxoft and other outsourcing giants have gathered a significant number of software engineers, business analysts and other technical specialists.

The number of IT specialists has also increased steadily in the last 10 years. For example, in the first half of 2021, the 50 largest Ukrainian IT companies grew their headcounts by 10,000 professionals. It’s also home to tech startups that are leading in their respective sectors — Jiji, Reface, MacPaw and Headway, to name a few.

Startups are integral for creating a new layer of tech firms in Ukraine

Ukrainians want to go back home, and some have already done so. Of the nearly 7 million Ukrainians who had crossed the border since the start of the war, 2 million have returned, and more are on the way back. These people are showing they are ready to work hard to rebuild the country.

Another thing to consider is that the world is supporting Ukraine economically, providing a necessary resource base for an economic rebound. Combine that with Ukrainians willing to do their best to live better in their country, and you get very promising prospects for post-war development.

Today’s startups will become a foundation for a new layer of technology companies that will add significant value to the Ukrainian economy.

Ukraine is cost-efficient for building tech firms

Ukraine is one of the best countries for running a tech business due to its cost-efficient tax regime for IT companies and cost of living, per research by Doing Business.

The country also has a strong educational infrastructure for the study of tech, mathematics, finance and economics. And due to the increased demand for IT specialists, many large companies are opening their own educational centers and organizing internships. These trends are only gaining momentum.

The entire world is supporting Ukraine

Ukraine has been an underdog in Europe for a long time, and it lacked access to the capital it needed to get on par with its more developed neighbors. As a result, an array of bootstrapped tech companies have been growing rapidly without external capital.

This has helped founders become disciplined when allocating funds or scaling operations for their customers in other countries. The combination of such discipline and export-oriented product development is a fail-proof mix for sustainable growth. It also offers a strong opportunity that can be accelerated with investment.

At the same time, Ukraine’s international partners are providing necessary resources for the country’s economic rebound, so companies will have even more potential for global growth. The EU is standing in full solidarity with Ukraine not only by providing its people with humanitarian, political and financial support, but also by setting up a Ukraine Solidarity Trust Fund for rebuilding Ukraine after the war.

The current inflow of international investments, a favorable tax regime and a strong talent foundation combined with the Ukrainian people’s desire to come back to their home makes Ukrainian companies desirable investment targets.

More TechCrunch

Here’s a list of third-party apps that were Sherlocked by Apple at this year’s WWDC.

The apps that Apple Sherlocked at WWDC

Tech sovereignty has become a looming priority for a number of nations these days, and now, with the demand for compute power at its highest level yet thanks to uptake…

Germany’s Black Semiconductor raises $273M for graphene-based chip connectivity tech

Featured Article

Let there be Light! Danish startup exits stealth with $13M seed funding to bring AI to general ledgers

It’s not the sexiest of subject matters, but someone needs to talk about it: The CFO tech stack — software used by the chief financial officers of the world — is ripe for disruption. That’s according to Jonathan Sanders, CEO and co-founder of fledgling Danish startup Light, which exits stealth…

1 hour ago
Let there be Light! Danish startup exits stealth with $13M seed funding to bring AI to general ledgers

Fresh off the success of its first mission, satellite manufacturer Apex has closed $95 million in new capital to scale its operations.  The Los Angeles-based startup successfully launched and commissioned…

Apex’s off-the-shelf satellite bus business attracts $95M in new funding

After educating the D.C. market, YC aims to leverage its influence, particularly in areas like competition policy.

DC’s political class doesn’t know Y Combinator exists — yet

Lina Khan says the FTC wants to be effective in its enforcement strategy, which is why it has been taking on lawsuits that “go up against some of the big…

FTC Chair Lina Khan tells TechCrunch the agency is pursuing the ‘mob bosses’ in Big Tech

With dozens of antitrust cases and close to a hundred on the consumer protection side, the agency is now turning to innovative tactics to help it fight fraud, particularly in…

FTC Chair Lina Khan shares how the agency is looking at AI

The ability to pause your activity rings is a minor feature update for most, but for those of us who obsess about such things to an unhealthy degree, it’s the…

Apple Watch is finally adding a feature I’ve been requesting for years

Featured Article

Why Apple is taking a small-model approach to generative AI

It’s a very Apple approach in the sense that it prioritizes a frictionless user experience above all.

10 hours ago
Why Apple is taking a small-model approach to generative AI

When generative AI tools started making waves in late 2022 after the launch of ChatGPT, the finance industry was one of the first to recognize these tools’ potential for speeding…

Linq raises $6.6M to use AI to make research easier for financial analysts

In addition to the federal funding, the state of New Mexico — where SolAero is based — committed to providing financing and incentives that value $25.5 million.

Biden administration looks to give Rocket Lab $24M to boost space-grade solar cell production

Some of the new Apple Intelligence features that Apple debuted at WWDC 2024 don’t even feel like AI, they just feel like smarter tools. 

Apple’s AI, Apple Intelligence, is boring and practical — that’s why it works

The TechCrunch team runs down all of the biggest news from the Apple WWDC 2024 keynote in an easy-to-skim digest.

Here’s everything Apple announced at the WWDC 2024 keynote, including Apple Intelligence, Siri makeover

Jordan Meyer and Mathew Dryhurst founded Spawning AI to create tools that help artists exert more control over how their works are used online. Their latest project, called Source.Plus, is…

Spawning wants to build more ethical AI training datasets

After leading the social media landscape, TikTok appears to be interested in challenging Google’s dominance in search. The company confirmed to TechCrunch that it’s testing the ability for users to…

TikTok comes for Google as it quietly rolls out image search capabilities in TikTok Shop

General Motors is investing $850 million into Cruise as the autonomous vehicle subsidiary slowly makes its way back to testing in Phoenix, Dallas and, as of Tuesday, Houston. GM’s CFO…

GM gives Cruise $850M lifeline as it relaunches robotaxis in Houston

These messaging features, announced at WWDC 2024, will have a significant impact on how people communicate every day.

At last, Apple’s Messages app will support RCS and scheduling texts

Welcome to TechCrunch Fintech! This week, we’re looking at Rippling’s controversial decision to ban some former employees from selling their stock, Carta’s massive valuation drop, a GenZ-focused fintech raise, and…

Rippling’s tender offer decision draws mixed — and strong — reactions

Google is finally making its Gemini Nano AI model available to Pixel 8 and 8a users after teasing it in March.

Google’s June Pixel feature drop brings Gemini Nano AI model to Pixel 8 and 8a users

At WWDC 2024, Apple introduced new options for developers to promote their apps and earn more from them in the App Store.

Apple adds win-back subscription offers and improved search suggestions to the App Store

iOS 18 will be available in the fall as a free software update.

Here are all the devices compatible with iOS 18

The acquisition comes as BeReal was struggling to grow its user base and was looking for a buyer.

BeReal is being acquired by mobile apps and games company Voodoo for €500M

Unlike Light’s older phones, the Light III sports a larger OLED display and an NFC chip to make way for future payment tools, as well as a camera.

Light introduces its latest minimalist phone, now with an OLED screen but still no addictive apps

Since April, a hacker with a history of selling stolen data has claimed a data breach of billions of records — impacting at least 300 million people — from a…

The mystery of an alleged data broker’s data breach

Diversity Spotlight is a feature on Crunchbase that lets companies add tags to their profiles to label themselves.

Crunchbase expands its diversity-tracking feature to Europe

Thanks to Apple’s newfound — and heavy — investment in generative AI tech, the company had loads to showcase on the AI front, from an upgraded Siri to AI-generated emoji.

The top AI features Apple announced at WWDC 2024

A Finnish startup called Flow Computing is making one of the wildest claims ever heard in silicon engineering: by adding its proprietary companion chip, any CPU can instantly double its…

Flow claims it can 100x any CPU’s power with its companion chip and some elbow grease

Five years ago, Day One Ventures had $11 million under management, and Bucher and her team have grown that to just over $450 million.

The VC queen of portfolio PR, Masha Bucher, has raised her largest fund yet: $150M

Particle announced it has partnered with news organization Reuters to collaborate on new business models and experiments in monetization.

AI news reader Particle adds publishing partners and $10.9M in new funding

Mistral AI has closed its much-rumored Series B funding round, raising €600 million (around $640 million) in a mix of equity and debt.

Paris-based AI startup Mistral AI raises $640M