Media & Entertainment

TechCrunch+ roundup: Growth marketing survey, VC TikTok, fundraising amid a downturn

Comment

SAN FRANCISCO, CALIFORNIA - APRIL 11: A Waymo autonomous vehicle drives along California Street on April 11, 2022 in San Francisco, California. San Francisco is serving as testing grounds for autonomous vehicles with Waymo, a Google subsidiary and Cruise, a subsidiary of General Motors, logging millions of test miles throughout San Francisco in 2021. (Photo by Justin Sullivan/Getty Images)
Image Credits: Justin Sullivan (opens in a new window) / Getty Images

According to Crunchbase, more than 17,000 tech workers have lost jobs since the start of this year. That’s painful, but for perspective: TechCrunch tracked more than 100,000 tech layoffs between August and December 2008.

In my experience, founders and investors usually come out unscathed on the other side of events like these. For below-the-line employees, however, unexpected layoffs can be life-changing: One former product manager I used to work with now sells residential real estate, and another works in public health.

As I’ve said previously, if your name doesn’t appear on the team slide of your company’s pitch deck, this is a time to be cautious: Update your resume, dial back your summer vacation plans and start adding more to your rainy day fund.

Building a company is a high-stakes effort, so here’s a promise: I won’t approve articles with advice for navigating this downturn unless the author has direct experience with the matter.

Before Karl Alomar became managing partner of VC firm M13, he led one company through the dot-com bust of 2000 and helped another survive the Great Recession of 2008.


Full TechCrunch+ articles are only available to members
Use discount code TCPLUSROUNDUP to save 20% off a one- or two-year subscription


“The key difference between 2022 and previous downturns is that this contraction was anticipated for a long time, whereas the previous downturns were far more sudden,” he says.

Alomar shared eight elements entrepreneurs should consider in this environment, including his top-level advice that anyone fundraising should pin down at least two years of runway.

“Investors will likely remain on the sidelines for the most part as the markets settle and a new set of comparable multiples has been established,” Alomar said. “This might take a little time.”

On Wednesday, June 29, at 2:30 p.m. ET, Karl Alomar will join me in a Twitter Space to share more strategic advice for fundraising during a downturn. To get a reminder, follow @techcrunch and @techcrunchplus.

Thanks very much for reading; I hope you have a great weekend.

Walter Thompson
Senior Editor, TechCrunch+
@yourprotagonist

8 factors to consider when fundraising during a downturn

Dear Sophie: How do we handle being fully remote when it comes to immigration?

lone figure at entrance to maze hedge that has an American flag at the center
Image Credits: Bryce Durbin/TechCrunch

Dear Sophie,

Our fully remote startup is looking to fill several new engineering positions.

We have not gone through the immigration process with employees before, and a couple of prospective hires will require visas.

One is currently on an H-1B and living in Dallas. Another candidate is currently living in Germany and wants to work from Miami.

What should we consider before hiring these engineers? How do we handle being fully remote when it comes to immigration?

— Distributed and Determined

Dear Sophie: How do we handle being fully remote when it comes to immigration?

Growth marketing experts survey: How would you spend a $75,000 budget in summer 2022?

inflatable pool toys sitting on top of pool
Image Credits: Toni Cuenca (opens in a new window) / Unsplash (opens in a new window) under a license.

As entrepreneurs began turning lessons learned in bootcamps into basic best practices, startups started giving growth marketers more respect and resources over the last decade.

Here’s the good news: Managers can’t slash your respect budget. Unfortunately, to maximize ROI, every dollar now needs to stretch further than Reed Richards in the last “Doctor Strange” movie.

This time, we asked four experts to tell us how they’d manage a budget of $75,000 and which recommendations they’d offer someone who only had $10,000 to spend:

  • Ellen Kim, VP of Creative, MarketerHire
  • Jack Hallam, growth and community lead, Ammo
  • Jonathan Metrick, chief growth officer, Portage Ventures
  • Jonathan Martinez, founder, JMStrategy

Growth marketing experts survey: How would you spend a $75,000 budget in summer 2022?

Pitch Deck Teardown: Lunchbox’s $50 million Series B deck

Lunchbox Sample Pitch Deck Cover Slide
Image Credits: Lunchbox (opens in a new window)

Lunchbox CEO Nabeel Alamgir co-founded the company with Andrew Boryk and Hadi Rashid to give restaurants a way to create and manage online delivery and takeout without paying high fees to delivery platforms.

Since then, it’s expanded to create tools for ghost kitchens and restaurant chains, creating a comprehensive digital stack for food service.

In February 2022, the team raised a $50 million Series B, and we have its unabridged, 15-slide deck, which includes a case study, two cogent problem slides and several data points that helped investors imagine its path to an exit.

Pitch Deck Teardown: Lunchbox’s $50 million Series B deck

VCs flock to TikTok to reach the next generation of founders and investors

Image Credits: Bryce Durbin / TechCrunch

Investors are turning to social media as they widen the top of their talent funnel, reports Dominic-Madori Davis.

On TikTok, founders and VCs are engaging directly with a global audience, and it’s leading to acquisitions, funding rounds and the democratization of information that’s historically been held by insiders.

“These are really smart, capable young people who will do great things in the future,” said Craft Ventures Partner Arra Malekzadeh.

“I want to capture their interest and attention early in their lives, so when they do decide to become entrepreneurs or investors, I’ll be someone they know to come to.”

VCs flock to TikTok to reach the next generation of founders and investors

As markets go down, government tech spending stays steady: How can investors tap in?

piggy bank in front of american flag. government spending in tech
Image Credits: artpipi (opens in a new window) / Getty Images

Federal spending on technology is expected to hold steady even as a recession looms, and investors and startups should tap this opportunity, write Josh Mendelsohn and Mike Ference, co-founders of Hangar.

“The current government spending, much of which will only begin moving in the states as they complete their legislative sessions this summer, means that companies have a once-in-a-decade (or more) chance to enter a funded marketplace looking for new ideas.”

Since the infrastructure spending bill included $110 billion for more than 4,300 projects, “for investors, it’s an incredible opportunity to back the next wave of innovation.”

As markets go down, government tech spending stays steady: How can investors tap in?

More TechCrunch

Avendus, the top investment bank for venture deals in India, confirmed on Wednesday it is looking to raise up to $350 million for its new private equity fund.  The new…

Avendus, India’s top venture advisor, confirms it’s looking to raise a $350 million fund

China has closed a third state-backed investment fund to bolster its semiconductor industry and reduce reliance on other nations, both for using and for manufacturing wafers — prioritizing what is…

China’s $47B semiconductor fund puts chip sovereignty front and center

Apple’s annual list of what it considers the best and most innovative software available on its platform is turning its attention to the little guy.

Apple’s Design Awards nominees highlight indies and startups, largely ignore AI (except for Arc)

The spyware maker’s founder, Bryan Fleming, said pcTattletale is “out of business and completely done,” following a data breach.

Spyware maker pcTattletale says it’s ‘out of business’ and shuts down after data breach

AI models are always surprising us, not just in what they can do, but what they can’t, and why. An interesting new behavior is both superficial and revealing about these…

AI models have favorite numbers, because they think they’re people

On Friday, Pal Kovacs was listening to the long-awaited new album from rock and metal giants Bring Me The Horizon when he noticed a strange sound at the end of…

Rock band’s hidden hacking-themed website gets hacked

Jan Leike, a leading AI researcher who earlier this month resigned from OpenAI before publicly criticizing the company’s approach to AI safety, has joined OpenAI rival Anthropic to lead a…

Anthropic hires former OpenAI safety lead to head up new team

Welcome to TechCrunch Fintech! This week, we’re looking at the long-term implications of Synapse’s bankruptcy on the fintech sector, Majority’s impressive ARR milestone, and more!  To get a roundup of…

The demise of BaaS fintech Synapse could derail the funding prospects for other startups in the space

YouTube’s free Playables don’t directly challenge the app store model or break Apple’s rules. However, they do compete with the App Store’s free games.

YouTube’s free games catalog ‘Playables’ rolls out to all users

Featured Article

A comprehensive list of 2024 tech layoffs

The tech layoff wave is still going strong in 2024. Following significant workforce reductions in 2022 and 2023, this year has already seen 60,000 job cuts across 254 companies, according to independent layoffs tracker Layoffs.fyi. Companies like Tesla, Amazon, Google, TikTok, Snap and Microsoft have conducted sizable layoffs in the first months of 2024. Smaller-sized…

12 hours ago
A comprehensive list of 2024 tech layoffs

OpenAI has formed a new committee to oversee “critical” safety and security decisions related to the company’s projects and operations. But, in a move that’s sure to raise the ire…

OpenAI’s new safety committee is made up of all insiders

Time is running out for tech enthusiasts and entrepreneurs to secure their early-bird tickets for TechCrunch Disrupt 2024! With only four days left until the May 31 deadline, now is…

Early bird gets the savings — 4 days left for Disrupt sale

AI may not be up to the task of replacing Google Search just yet, but it can be useful in more specific contexts — including handling the drudgery that comes…

Skej’s AI meeting scheduling assistant works like adding an EA to your email

Faircado has built a browser extension that suggests pre-owned alternatives for ecommerce listings.

Faircado raises $3M to nudge people to buy pre-owned goods

Tumblr, the blogging site acquired twice, is launching its “Communities” feature in open beta, the Tumblr Labs division has announced. The feature offers a dedicated space for users to connect…

Tumblr launches its semi-private Communities in open beta

Remittances from workers in the U.S. to their families and friends in Latin America amounted to $155 billion in 2023. With such a huge opportunity, banks, money transfer companies, retailers,…

Félix Pago raises $15.5 million to help Latino workers send money home via WhatsApp

Google said today it’s adding new AI-powered features such as a writing assistant and a wallpaper creator and providing easy access to Gemini chatbot to its Chromebook Plus line of…

Google adds AI-powered features to Chromebook

The dynamic duo behind the Grammy Award–winning music group the Chainsmokers, Alex Pall and Drew Taggart, are set to bring their entrepreneurial expertise to TechCrunch Disrupt 2024. Known for their…

The Chainsmokers light up Disrupt 2024

The deal will give LumApps a big nest egg to make acquisitions and scale its business.

LumApps, the French ‘intranet super app,’ sells majority stake to Bridgepoint in a $650M deal

Featured Article

More neobanks are becoming mobile networks — and Nubank wants a piece of the action

Nubank is taking its first tentative steps into the mobile network realm, as the NYSE-traded Brazilian neobank rolls out an eSIM (embedded SIM) service for travelers. The service will give customers access to 10GB of free roaming internet in more than 40 countries without having to switch out their own existing physical SIM card or…

20 hours ago
More neobanks are becoming mobile networks — and Nubank wants a piece of the action

Infra.Market, an Indian startup that helps construction and real estate firms procure materials, has raised $50M from MARS Unicorn Fund.

MARS doubles down on India’s Infra.Market with new $50M investment

Small operations can lose customers by not offering financing, something the Berlin-based startup wants to change.

Cloover wants to speed solar adoption by helping installers finance new sales

India’s Adani Group is in discussions to venture into digital payments and e-commerce, according to a report.

Adani looks to battle Reliance, Walmart in India’s e-commerce, payments race, report says

Ledger, a French startup mostly known for its secure crypto hardware wallets, has started shipping new wallets nearly 18 months after announcing the latest Ledger Stax devices. The updated wallet…

Ledger starts shipping its high-end hardware crypto wallet

A data protection taskforce that’s spent over a year considering how the European Union’s data protection rulebook applies to OpenAI’s viral chatbot, ChatGPT, reported preliminary conclusions Friday. The top-line takeaway…

EU’s ChatGPT taskforce offers first look at detangling the AI chatbot’s privacy compliance

Here’s a shoutout to LatAm early-stage startup founders! We want YOU to apply for the Startup Battlefield 200 at TechCrunch Disrupt 2024. But you’d better hurry — time is running…

LatAm startups: Apply to Startup Battlefield 200

The countdown to early-bird savings for TechCrunch Disrupt, taking place October 28–30 in San Francisco, continues. You have just five days left to save up to $800 on the price…

5 days left to get your early-bird Disrupt passes

Venture investment into Spanish startups also held up quite well, with €2.2 billion raised across some 850 funding rounds.

Spanish startups reached €100 billion in aggregate value last year

Featured Article

Onyx Motorbikes was in trouble — and then its 37-year-old owner died

James Khatiblou, the owner and CEO of Onyx Motorbikes, was watching his e-bike startup fall apart.  Onyx was being evicted from its warehouse in El Segundo, near Los Angeles. The company’s unpaid bills were stacking up. Its chief operating officer had abruptly resigned. A shipment of around 100 CTY2 dirt bikes from Chinese supplier Suzhou…

2 days ago
Onyx Motorbikes was in trouble — and then its 37-year-old owner died

Featured Article

Iyo thinks its GenAI earbuds can succeed where Humane and Rabbit stumbled

Iyo represents a third form factor in the push to deliver standalone generative AI devices: Bluetooth earbuds.

2 days ago
Iyo thinks its GenAI earbuds can succeed where Humane and Rabbit stumbled