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TechCrunch+ roundup: Tested TAM tips, no-code tech survey, writing crypto white papers

TechCrunch

I haven’t launched a successful startup, but I have helped write several pitch decks. How to calculate your startup’s TAM, SAM and SOM. Hire a writer and a lawyer before releasing a cryptocurrency white paper. Hire a writer and a lawyer before releasing a cryptocurrency white paper.

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Keeping It Simple

A VC: Musings of a VC in NYC

I told him the story of how I bumped into Rikki Tahta walking through the garment district in NYC in the spring of 2011 and Rikki told me he was working on a Bitcoin startup. I replied, “a what coin startup?” ” And Rikki told me to read the Bitcoin White Paper. I did and I was hooked.

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Information and Cybersecurity: A Dell White Paper

StartupNation

Related: 7 Ways to Boost Online Security: A Dell Technologies White Paper. For more expert security tips, register for our upcoming webinar, #Cybersecurity: A Guide for Startups and Small Businesses , on Tuesday, Oct. The post Information and Cybersecurity: A Dell White Paper appeared first on StartupNation.

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Hire a writer and a lawyer before releasing a cryptocurrency white paper

TechCrunch

In theory, crypto white papers are staid, scientific documents intended to describe a complex, precise method for creating unique blockchain products. In practice, however, white papers are frequently a marketing play intended to help crypto startups generate earned media. Do you need a white paper?

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Strategic Casting: How to Fish For Your Ideal Clients and Employees

Entrepreneurs' Organization

CEOs may resonate with a higher-end content strategy such as white papers, books, or even a branded podcast. Seriously, think about the differences as you create marketing plans that will help you get in front of the right audience. It’s critical to set yourself apart from the competition.

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Funds offering ‘friends and family’ checks could bring the change underrepresented founders need

TechCrunch

A new white paper by the venture fund Fifth Star put into context how incongruous such statements are: The average friends and family round is $23,000. Black family wealth is $3,630 compared to $79,000 for white families; the average Black founder raises less than around $1,000 from family and friends. The median liquid U.S.

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7 Ways to Boost Online Security: A Dell Technologies White Paper

StartupNation

Dell Technologies offers seven ways to boost online security in the white paper below. For more expert security tips, register for our upcoming webinar, #Cybersecurity: A Guide for Startups and Small Businesses , on Tuesday, Oct. 20, 2020 at 2 p.m.