John Wick and Startup Founders Have More in Common Than Most Entrepreneurs Think

The tireless assassin is dangerous for the same reason established companies fear startups

Aaron Dinin, PhD
Entrepreneurship Handbook
4 min readApr 11, 2023

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Photo by Max Kleinen on Unsplash

I was watching the new John Wick movie this past weekend, and I found myself asking: “What makes a character like John Wick such a badass?” The answer kept reminding me of…

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I teach entrepreneurship at Duke. Software Engineer. PhD in English. I write about the mistakes entrepreneurs make since I’ve made plenty. More @ aarondinin.com