Why Entrepreneurs Need to Ditch Their Egos & Scrap Their Experience

Your business-building habits, expertise, and go-to tools are quickly making you slow, dumb, and eventually broke.

Rachel Greenberg
Entrepreneurship Handbook
6 min readDec 21, 2023

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Why entrepreneurs need to ditch their egos & scrap their experience. Your business-building habits, expertise, and go-to tools are quickly making you slow, dumb, and eventually broke.
Photo by The Jopwell Collection on Unsplash

I don’t usually take on “build me a business” type of clients, but in this case, the offer was too attractive (and lucrative) to refuse. Plus, I’ve built…

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Wall Street Investment Banker → Entrepreneur & Startup Consultant. “Top 10 Entrepreneurs of 2020” Yahoo Finance. CEO of Beta Bowl. Mom of 3 furbabies ❤