Thu.Aug 02, 2018

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Can you defend your pricing niche against your competition?

Berkonomics

This week, we continue our series on marketing and positioning. There can be nothing more important in your business planning that selecting the proper pricing niche, making your story clear using that niche, and the defending your position against the competition. So, here comes the lesson and your challenge…. The five major niches. There are five major classes or niches a company should examine and make its own in calculating positioning in the marketplace.

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9 Ways Entrepreneurs Are Like Superheroes

Entrepreneurs' Organization

A version of this article originally appeared on the EO Melbourne blog. The content has been edited and reprinted here with permission. Stories of entrepreneurs overcoming early obstacles and ultimately achieving success on their journey can be found on every blog or business site. And these tales leave many of us thinking, “Wow! They did all that?

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Hi! I’m Aviel, Founders’ Co-op’s new General Partner.

Founders Coop

I’m thrilled to publicly announce the really poorly kept secret , that after almost 4 years of working alongside Chris DeVore and the rest of the Founders’ Co-op team, I’ve stepped into the partnership with both feet as a General Partner. Going forward the investment team will be myself and Chris, with Rudy Gadre and Andy Sack remaining involved as Venture Partners.

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