Mon.Nov 23, 2020

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6 reasons why reporters aren’t interested in your content marketing

TechCrunch

Amanda Milligan. Contributor. Share on Twitter. Amanda Milligan is the marketing director at Fractl , a prominent growth marketing agency that’s helped Fortune 500 companies and boutique businesses alike earn quality media coverage, backlinks, awareness and authority. More posts by this contributor. 2 strategies for creating top-of-funnel marketing content.

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Knowing What You Are Looking For

A VC: Musings of a VC in NYC

There are many ways to invest successfully. Public stocks, bonds, private equity, real estate, venture capital, etc. And within each category, there are so many different investment opportunities. In public stocks, there are something like 5,000 listed stocks in the US. In venture capital, there were something like 30,000 companies that raised venture capital in 2019.

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On-Demand Marketing team | 150Birds Startup Review

Feedough

Marketing isn’t everyone’s cup of tea, and it’s really hard when it comes to startups. While there’s always an option to hire an in-house marketing team, it’s not always feasible as it costs a lot. Hiring agencies to handle marketing is a great workaround. But they do charge a lot as well. Freelancers get the work done for a lesser price. But they’re slow.

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YC-backed Cashfree raises $35.3 million for its payments platform

TechCrunch

Cashfree, an Indian startup that offers a wide-range of payments services to businesses, has raised $35.3 million in a new financing round as the profitable firm looks to broaden its offering. The Bangalore-based startup’s Series B was led by London-headquartered private equity firm Apis Partners (which invested through its Growth Fund II), with participation from existing investors Y Combinator and Smilegate Investments.

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Digitalization: 5 Tech Updates That Will Help You Survive The Recession & Thrive

Lack of digitalization decreases business competitiveness. To thrive, embracing modern solutions becomes essential. The approach to digitalization often aligns with a company's business model. This shift not only boosts productivity but also automates processes and improves security. The tech market offers a wealth of technologies tailored for management, planning, and forecasting, replacing outdated pen-and-paper methods.

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How To Find a Cofounder: Ask These 20 Revealing Questions

Entrepreneur's Handbook

These psychological questions will help you better understand each other and better determine goodness of fit. Continue reading on Entrepreneur's Handbook ».

More Trending

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4 Ways to Etsy-fy Your Customer Experience

StartupNation

There are two types of online shopping experiences: the fast and free necessity purchase and the personalized boutique purchase. The shopper seeking the first option just wants to buy the product and receive it as quickly as possible. The shopper that is seeking the latter type of personalized online experience often ends up on a site such as Etsy, a marketplace that features handmade or otherwise difficult-to-find items created by skilled artisans.

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Former Sequoia partner Amy Sun has already raised millions for her stealthy startup

TechCrunch

Former Sequoia partner Amy Sun , who left the famed venture capital firm just months ago, has already raised $3.8 million for her new startup, Daylight Labs, SEC filings show. Daylight Labs will be creating a solution to help gig economy workers make more money, Sun hints to TechCrunch. Still in the early product development stages, the startup began during the pandemic when Sun noticed how many industries were “completely decimated” by the crisis.

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She Solved Her Hair Challenge Now She's Selling It Online

Smart Hustle Magazine

Selling products online is nothing new. Many businesses function 100% from online sales. But how do they make it happen? What are the first steps they take? Keziah Dhamma started her business by solving a problem. It was a problem she had herself and realized other women were facing the same thing. Selling Products Online: The Inspiration. SwirlyCurlyHair.com caters to African-American women that have naturally curly hair.

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Founders seeking their first check need a fundraising sales funnel

TechCrunch

Nathan Beckord. Contributor. Share on Twitter. Nathan Beckord is CEO of Foundersuite.com , a software platform for raising capital and managing investors that has helped entrepreneurs raise over $2 billion since 2016. He is also the host of Foundersuite’s How I Raised It podcast. More posts by this contributor. Fundraising lessons from David Rogier of MasterClass.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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IBTX Working to Reduce Risk for Angels and the Portfolio Companies They Support

Angel Capital Association

By: Warren Spiwak, IBTX Partner ACA Affinity Partner IBTX recognizes the risk that angels and startups face. Now during these unique and extremely challenging times, these risks are more complex then ever before. IBTX Partner Warren Spiwak recently sat down with ACA to discuss what angels need to be aware of and what the IBTX team of dedicated risk management professionals can do to create innovative solutions to fit the unique needs of the startup ecosystem.

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Mental health startups are raising spirits and venture capital

TechCrunch

A spate of startups focused on mental health recently made enough noise as a group that they caught the eye of the Equity podcast crew. Sadly, the segment we’d planned to discuss this topic was swept away by a blizzard of IPO filings that piled up like fresh snow. But in preparation, I reached out to CB Insights for new data on the mental health startup space that they were kind enough to supply.

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How to Think Like Ev Williams

Entrepreneur's Handbook

“The LeBron James of Online Publishing” Continue reading on Entrepreneur's Handbook ».

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Google-backed Chinese truck-hailing firm Manbang raises $1.7 billion

TechCrunch

The Chinese Uber for trucks Manbang announced Tuesday that it has raised $1.7 billion in its latest funding round, two years after it hauled in $1.9 billion from investors including SoftBank Group and Alphabet Inc.’s venture capital fund CapitalG. The news came fresh off a Wall Street Journal report two weeks ago that Manbang was seeking $1 billion ahead of an initial public offering next year.

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PE Mastery: CAPTARGET's Playbook for Quality Lead Flow

CAPTARGET presents a masterclass in M&A deal sourcing. Learn to cast a wide net, embracing seller self-identification. Consistency is the linchpin: keep the origination process steady for a reliable flow of opportunities. Diversify your tactics, employing various tools and vendors. Tech matters! Understand DNS settings, domain authority, and brand presence for optimal outreach.

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Factor Acquired by HelloFresh

HPA

We are excited to announce that our portfolio company, Factor , a ready-made meal delivery company serving premium customers focused on health and nutrition, was acquired by HelloFresh. The total purchase price is up to $277M, including earn-outs and incentives. This transaction enables Factor to partner with HelloFresh, a global leader in meal-kit delivery, to leverage its category expertise and fuel the next stage of growth.

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LA-based Boulevard raises $27 million for its spa management software

TechCrunch

Boulevard , a spa management and payment platform, has raised $27 million in a new round of funding despite a business slowdown caused by the COVID0-19 pandemic. Founded four years ago by Matt Danna and Sean Stavropoulos, Boulevard was inspired by Stavropoulos’ inability to book a haircut and Danna’s hunch that the inability of salons and spas to cater to customers like the busy programmer could be indicative of a bigger problem.

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Tips to optimise your online presence: Part 2

NZ Entrepreneur

Part Two: Mapping the customer journey. As the country’s largest fixed line broadband company, Chorus is well placed to help identify what good broadband looks like. But we want to go beyond that, to help Kiwi SMEs with their own digital transformations so they can make the most of the world class broadband we now have in New Zealand. With over 90 percent of consumers now using the internet to find a local business—33 percent looking every day—it’s clear that even if you are a bricks-and-m

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Metigy gets $20 million AUD to making online marketing easier for SMEs

TechCrunch

David Fairfull, CEO and co-founder of Metigy. Metigy , a marketing platform created to help small businesses automate more of the decision making in their online ad campaigns, has raised a Series B of $20 million AUD (about $14.6 million USD). The new funding, led by returning investor Cygnet Capital, will be used to grow the Sydney, Australia-based startup’s international customer base, especially in the United States and Southeast Asia.

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Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.

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How to Promote Your Business to Local Customers Using Google My Business

StartupNation

Google My Business (GMB) is a free business listing service provided by Google that helps businesses showcase who they are and what they do. Google uses location to provide users with the best possible experience and makes searching and discovering the information they desire fast and efficient. GMB is relevant for local searches because when someone in your locality is looking for the products and services you provide, they will see your company information on both Google search results listing

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Corporate services platform Sleek lands $4 million in new funding

TechCrunch

Sleek , the corporate services platform that helps entrepreneurs launch and run new companies in Singapore and Hong Kong, has raised $4 million. The new funding was led by SEEDS Capital, the investment arm of government agency Enterprise Singapore. Returning investors MI8 Limited and Pierre Lorinet also participated, along with Singapore Fintech Association co-founder Varun Mittal as part of Sequoia Capital’s scout program.

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[OncoHost in Jewish Business News] OncoHost Offers New Hope For Cancer Sufferers

OurCrowd

Israel’s OncoHost is developing a new ways to test the blood of cancer patients in order to determine which treatments will be the most effective. Read more here. The post [OncoHost in Jewish Business News] OncoHost Offers New Hope For Cancer Sufferers appeared first on OurCrowd Blog.

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Serenade snags $2.1M seed round to turn speech into code

TechCrunch

Several years ago Serenade co-founder Matt Wiethoff was a developer at Quora when he was diagnosed with a severe repetitive stress injury to his hand and couldn’t code. He and co-founder Tommy MacWilliam decided to use AI to create a tool that let him speak the code instead and Serenade was born. Today, the company announced a $2.1 million seed investment led by Amplify Partners and Neo.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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I Was Sued Over a Patent on Subtraction and Lost

Entrepreneur's Handbook

Now I have a plan to fight back against patent trolls. Continue reading on Entrepreneur's Handbook ».

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Will Brazil’s Roaring 20s see the rise of early-stage startups?

TechCrunch

Matheus Tavares Dos Santos. Contributor. Share on Twitter. Matheus is a hedge funds investment analyst for a major global investment manager and technology provider. In prior roles, he was an associate at a LatAm-focused venture capital firm and worked in corporate venture with regional banks and the Brazilian stock exchange. Since 2007, the number of publicly listed companies in Brazil has decreased from 400 to just a little over 300.

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Newsletter: Partners in Japan + Beating fake news

OurCrowd

Japan ORIX makes $60 million strategic investments in OurCrowd. We are delighted to announce our new $60 million investment and partnership with Japan’s ORIX Corporation. Our Japanese and global business will be immeasurably strengthened by close cooperation with this amazing company. ORIX is a global leader in diversified business and financial services who will strengthen OurCrowd in many ways.

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TC Sessions: Space Black Friday ticket sale starts today

TechCrunch

Nothing signals the start of the holiday shopping season like a Black Friday sale. It’s been an incredibly challenging year for everyone on every level. We can’t change that, but we can make attending TC Sessions: Space 2020 more affordable a bit longer. Starting today, we’re offering a BOGO deal. Buy one Late Registration ticket for $175 and get one free.

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How To Package & Price Embedded Analytics

Just by embedding analytics, app owners can charge 24% more for their product. How much value could you add? This framework from Software Pricing Partners explains how application enhancements can extend your product offerings. You’ll learn: How to take a disciplined approach to pricing The three elements of the Packaging Decision Framework Ways to structure your new embedded analytics offering Download the White Paper to learn about How To Package & Price Embedded Analytics.