Tue.Aug 07, 2018

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How to Successfully Use a Podcast for Business Growth

Entrepreneurs' Organization

Written for EO by Luis Congdon , online marketing specialist, consultant and writer. In this era of smartphones, smart cars, and smart homes, it’s time that our content got smarter too. Our content needs to be more intelligent— and more tailored to your potential customers, wherever they are. That’s precisely why organizations use email, social, video and, now, podcast content in their marketing efforts.

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Turtles and Flywheels, an Update

Founders Coop

With Aviel’s announcement last week, and a new website up at Founder’s Co-op reflecting our new partnership, I thought it was a good time to revisit the themes from my 2013 keynote at the Geekwire Awards: Turtles and Flywheels. Back then I said: “The truth is, it takes time to build anything of lasting value…[t]he better something is — the more powerful and lasting — the longer it takes to build”.

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The Story Behind My Investment In Downstream

Haystack

Earlier this summer, my friend Michael told me about a small investment his team made up in Seattle in the Amazon ecosystem. We were about to move houses and with all the impending details that process was generating, I initially didn’t give it a proper look. As we were reviewing new deals, we flagged this one for being different in nature. And as we dug in more, we began to uncover how little we know about a new potential business line for Amazon.