Thu.Dec 23, 2021

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10 growth marketing experts share their 2022 predictions and New Year’s resolutions

TechCrunch

This is a quiet period for marketing: End-of-year campaigns are already underway, teams are on holiday vacations and there’s little to do until after the new year. Setting aside the holiday spirit, this has been a difficult year for growth professionals. Most are still adapting to pandemic-driven changes to consumer habits, but Apple’s new privacy options and the impending death of the browser cookie are making it more difficult to reach the right consumers.

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How Will Smith Helped a Little Russian Startup Rise to the Top

Entrepreneur's Handbook

The inspiring story of how a Hollywood star helped us enter US and global markets, and launch our new startup ‘Now, this is a story all about how, our animation studio got flipped, turned upside down… I’d like to take a minute, just sit right there… This is a story about our tech startup that I want to share!’ It all started in Rostov-on-Don, Russia in 2018 when my wife, Veronica, and I decided to combine our skills and efforts to produce 2D animation and founded the studio, V+ Animation.

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New Zealand’s startup ecosystem poised to grow more ‘tall poppies’

TechCrunch

New Zealand, a country of just under 5 million people, has historically flown under the radar of venture capitalism. A geographically isolated country with a “no worries!” culture and an economy based on raw materials, Aotearoa hasn’t stood out to investors in the Asia-Pacific region, especially not when they could set their sights on larger markets in China and Southeast Asia.

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Borrowing Money for Your Business? Be Strategic.

Smart Hustle Magazine

It doesn’t matter what size your business is, fueling growth and maintaining a successful and thriving business often require borrowed capital. With that being said, borrowing money at the wrong time, borrowing for the wrong reasons, or borrowing the wrong amount can cripple or even ring the death knell for your business. Money Isn’t Always the Answer.

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Digitalization: 5 Tech Updates That Will Help You Survive The Recession & Thrive

Lack of digitalization decreases business competitiveness. To thrive, embracing modern solutions becomes essential. The approach to digitalization often aligns with a company's business model. This shift not only boosts productivity but also automates processes and improves security. The tech market offers a wealth of technologies tailored for management, planning, and forecasting, replacing outdated pen-and-paper methods.

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Capital is a commodity

TechCrunch

Charlie Graham-Brown. Contributor. Share on Twitter. Charlie Graham-Brown is the partner and Chief Investments Officer of Seedstars , a Swiss-based group with a mission to impact people’s lives in emerging markets through technology and entrepreneurship. He leads the group’s venture capital fund, Seedstars International, which invests in seed-stage startups across emerging markets.

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Automation Anywhere expands into process discovery with FortressIQ acquisition

TechCrunch

Automation Anywhere , which is best known for its robotic process automation (RPA) software, plans to expand the platform. This morning, the company announced that it intends to acquire process discovery startup FortressIQ. The companies did not reveal the purchase price. FortressIQ gives Automation Anywhere this missing process discovery component, which enables AI-fueled software to map internal processes in an automated way, replacing high-priced consultants. “Together, Automation Anywh

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The Five Things Every Successful Entrepreneur Needs to Recharge From

Entrepreneur's Handbook

#1. Emails from customers Continue reading on Entrepreneur's Handbook ».

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Skio raises $3.7M to help brands on Shopify sell subscriptions

TechCrunch

Skio, a startup that aims to take the pain out of selling subscriptions for brands on Shopify, has raised $3.7 million in a seed funding round. Kennan Davison, an engineer who previously worked at Hulu and Pinterest, founded the startup in April. He describes Skio as a fintech and an infrastructure company as a pivot from a previous idea that had gone through Y Combinator.

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#8. How To Succeed In The Creator Economy Future w/ Zeev Farbman | Lightricks Co-Founder

Entrepreneur's Handbook

According To The Man Behind FaceTune Image courtesy of Zeev Inspirational stories plus practical takeaways from the entrepreneurship world. Listen on Apple Podcasts , Spotify , or YouTube. Today’s guest is Zeev Farbman. He’s the CEO and Co-Founder of Lightricks. What started as a bootstrapped company between 5 Ph.D. friends has turned into a $1.8bn goliath in the app creation industry.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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With $36 million Series C, Brazil’s Ambar hopes to make civil construction more efficient

TechCrunch

Brazilian construction tech startup Ambar announced it has raised a large Series C round: R$204 million, approximately $36 million at today’s mid-market rate. The round was co-led by Brazil-based Echo Capital and Oria Capital , with participation from TPG Capital , Argonautic Ventures , and others. Ambar was created in 2013 with the ambition to leverage technology to make the civil construction process more efficient.

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The World After Capital Print Edition

Continuations

After many years of writing in public, I am super thrilled to finally announce that my book The World After Capital is now available in print. The digital version will remain online for free and the content continues to be creative commons licensed. There is no subtitle and the back cover is free of annoying blurbs (just a beautiful blue). All four of those points are meaningful to me and yet every publisher I talked to insisted that those are terrible ideas and they wouldn’t publish the book

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[SaNOtize in The Hindu BusinessLine] Glenmark expects antiviral nasal spray from SaNOtize to be available early 2022

OurCrowd

As the world remains anxious for innovative tools to tackle the coronavirus, drugmaker Glenmark Pharmaceuticals expects the antiviral nasal spray from SaNOtize to be available in India in three months. . Read more here. The post [SaNOtize in The Hindu BusinessLine] Glenmark expects antiviral nasal spray from SaNOtize to be available early 2022 appeared first on OurCrowd Blog.

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How Do Angel Investors Make Money

Feedough

For startups and new entrepreneurs, securing funding is one of. Read more.

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PE Mastery: CAPTARGET's Playbook for Quality Lead Flow

CAPTARGET presents a masterclass in M&A deal sourcing. Learn to cast a wide net, embracing seller self-identification. Consistency is the linchpin: keep the origination process steady for a reliable flow of opportunities. Diversify your tactics, employing various tools and vendors. Tech matters! Understand DNS settings, domain authority, and brand presence for optimal outreach.

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[Hailo in Biometric Update] Hailo chips integrated by Axiomtek for smart city edge AI infrastructure

OurCrowd

Taiwan-based Axiomtek announced it will be offering hardware with AI processor chips from Hailo, the latest in a series of design wins for the edge AI chip startup. Axiomtek said it is planning to target smart city applications with the new system, enabling more efficient processing of crucial tasks like facial recognition and object detection to take place closer to where data is collected.

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2 exercises that will bring your brand persona to life

TechCrunch

Jamie Viggiano. Contributor. Share on Twitter. Jamie Viggiano is the chief marketing officer at Fuel Capital , an early-stage venture capital firm investing in consumer, SaaS and infrastructure businesses. More posts by this contributor. Carve out a place for your brand with a positioning statement. Create target customer personas to develop successful growth strategies.

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[Stellar Cyber in American Security Today] Stellar Cyber takes home the gold in 2021 ‘ASTORS’ Awards Program

OurCrowd

Read more here. . The post [Stellar Cyber in American Security Today] Stellar Cyber takes home the gold in 2021 ‘ASTORS’ Awards Program appeared first on OurCrowd Blog.

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Here’s how to live: Don’t die.

Derek Sivers

There’s only one law of nature: if you survive, you win. Be paranoid. Avoid failure to survive. For something to succeed, everything needs to go right. For something to fail, only one thing needs to go wrong. Don’t try to be more right. Just be less wrong. Avoiding failure leads to success. The winner is usually the one who makes the least mistakes.

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Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.

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Jeff Bezos asked a question that blew me away!

Berkonomics

Here’s the question: This piece of wisdom came from Jeff Bezos, founder of Amazon, during a board meeting for one of the companies where he sits as board member. Jeff asked the question “Is there anything big or small, which is working better than you expected? Is there anywhere we could double down?”. What a great insight. Bezos’ point was that we spend a lot of time focusing on what’s not working in Board meetings (especially during difficult times) and not enough time focusing on what is sur

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[NanoLock in Security Info Watch] NanoLock Security and Waterfall Security partner to deliver OT security

OurCrowd

. Rosh HaAyin, Israel and Nitzanei Oz, Israel, November 29, 2021 — Waterfall Security Solutions, the OT security company, and NanoLock Security, the device-level cybersecurity provider, has announced a partnership to deliver advanced OT security for energy utilities and industrial internet of things (IIoT) deployments worldwide. This partnership unites NanoLock’s zero-trust¸ device-level protection and management of IIoT and OT devices with Waterfall’s industry-leading Unidirectional Security G

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[BlueTree in The Times of Israel] Israeli startup removes sugar from fruit juice without spoiling the taste

OurCrowd

BlueTree, an Israeli start-up that has developed a technology for reducing sugar in natural juices, has joined forces with international supplier of natural ingredients and compounds Prodalim. The two companies have signed an agreement for the future sales of 100 million liters of 100 percent natural squeezed orange juice with reduced sugar. Read more here.

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