Founders’ Chat: Alex McCall – How to conduct user testing
NZ Entrepreneur
OCTOBER 22, 2019
Founders’ Chat is a series where we share the entrepreneurial journey of founders from the GridAKL start-up hub. User testing, also known as usability testing, is a process of identifying users’ biggest problems and uncovering a product’s issues by testing it with real users. As a startup founder, your time and resources tend to be limited. User testing was developed to challenge the assumptions founders and designers have before they waste resources on developing a product with poor usability o
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