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Together We Grow: 11 Expert tips for scaling a SaaS business

Entrepreneurs' Organization

Business challenge: Scaling a SaaS business. Dan’s professional IT services consultancy developed a SaaS product and now wants to grow and scale the product—but has little experience in marketing or selling SaaS products. Leverage vertical SaaS benchmark and ratio studies. Here are 11 tips EO members shared: 1.

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Which software consultants do startups love to work with?

TechCrunch

Outsourcing engineering has become more common in recent years, so we’re starting a new initiative to profile the software consultants who startups love to work with the most. Consultant: Appetiser Apps. Consultant: Aloa. ” Consultant: Ajmera InfoTech. Consultant: Cultum. Consultant: ManagedKube.

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SaaS leaders: Use customer insights to accelerate growth during a downturn

TechCrunch

Many startups are feeling the pressure in today’s uncertain economic climate, but for SaaS companies, the next 12 months could present major opportunities for growth: 70% of small and mid-size businesses (SMBs) globally are reporting higher investments in technology this year, according to Gartner Digital Markets.

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Consensus raises $110M to inject automation into SaaS product demos

TechCrunch

Garin Hess, a tech entrepreneur based in Utah, experienced what he calls the “ demo bottleneck ” at a previous software-as-a-service (SaaS) startup while pitching to potential customers. Another top rival is Demostack , which landed $34 million in April for its “demo experience” platform for SaaS sales teams.

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New Study: 2018 State of Embedded Analytics Report

Why do some embedded analytics projects succeed while others fail? We surveyed 500+ application teams embedding analytics to find out which analytics features actually move the needle. Read the 6th annual State of Embedded Analytics Report to discover new best practices. Brought to you by Logi Analytics.

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This early-stage marketing expert says ‘B2B SaaS is actually very, very cool now’

TechCrunch

British consultant Lucy Heskins knows firsthand how overwhelming that can be, which is why her services can both replace and complement early in-house marketing staff. How do you collaborate with the startups you work with as a consultant? How do your roles as an employee and as a consultant nourish each other? It’s tough.

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Six tips for SaaS founders who don’t want VC money

TechCrunch

Bootstrapping a SaaS company is not only possible – I believe it’s a saner, more sustainable way to build and scale a business. If you’re a SaaS founder who’s wary of VC funding, here are my best bootstrapping tips. If your day job doesn’t pay enough to fund the early stages of your business, consider a side gig or consulting work.

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