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Keshia Theobald-van Gent I had the pleasure of interviewing Keshia Theobald-van Gent , an accomplished executive with deep experience in innovation, strategy, and stakeholder engagement. She’s a frequent speaker, startup advisor, and nonprofit board member. How can our readers follow you on social media?
Twenty years ago, I kickstarted the company with only one employee on board. ” Create traditions and rituals (also, don’t shy away from internal jokes). Live your values together. By now, ETC has grown to 30+ members. We call it the ETC family. And besides our work schedules, we also sync our values as a team through the ETC Cares program.
Twenty years ago, I kickstarted the company with only one employee on board. ” Create traditions and rituals (also, don’t shy away from internal jokes). Live your values together. By now, ETC has grown to 30+ members. We call it the ETC family. And besides our work schedules, we also sync our values as a team through the ETC Cares program.
General Atlantic Joins Blackstone to Fuel Next-Stage Growth With General Atlantic coming on board, Liftoff is poised to deepen its impact across the mobile app ecosystem. As AI and automation reshape marketing strategies, Liftoffs AI-first platform will remain a cornerstone for app developers aiming to maximize reach and revenue.
A two-time cancer survivor, he brings a rare blend of resilience, empathy, and strategic acuity — earning the trust of founders, CEOs, and boards alike. We don’t just deliver growth strategies — we create momentum that reshapes the future of a company. How can our readers follow you on social media?
How to kickstart your AI automation strategy Automate intelligently with Zapier What is AI automation? AI automation often comes into the picture through BPM strategies like process mining. This allows businesses, especially in sectors like retail, eCommerce, or media, to move beyond generic messaging.
For example, I used Collabwriting to save Ryan Baum's post about using AI as a creative partner rather than a replacement (shown below) so I could reference it later for a client's LinkedIn content strategy about responsible AI use. The one hiccup I ran into was connecting my LinkedIn account.
Successfully running a company requires clear communication across the board: with employees, customers, investors, and any other stakeholders. It's designed to outline responsibilities and initiatives within the grand scope of the marketing strategy to keep teams aligned and informed. on an ironing board, not a body.
In the 2021 boom, there were 215 tech and media IPOs. If you miss revenue by 10%, but exceed the product, NPS or number of customers, the Board generally treats the miss with some flexibility. In 2007, it wasnt clear which strategy was correct. No one wants to be in the latter two categories! Debt lenders dont.
While it might be tempting to jump right in, it’s important to take the time to evaluate successful outcomes and develop a strategy to achieve your goals. How can you get others on board to help support your vision? SourceLink’s newsletter , and social media accounts. Here are some things to consider: Staff for success.
For years, tech publications run by local digital media startups have worked hard behind the scenes in placing African startups at the faces of global investors, shaping the narrative of African tech and its build-up to an inflection point last year. The Big Cabal Media team. But not long ago, in the mid-2010s, U.S.
You can work as a consultant, an interim executive, a board member, a deal executive partnering to buy a company, an executive in residence, or as an entrepreneur in residence. . For example: SERMO is a social media network for physicians globally to exchange knowledge and share challenging patient cases. Board of Directors.
They are a national practice but “it would be hard to see a local media success that Revolution isn’t part of&#. Today’s interview was with Tige ( interesting to follow on Twitter ), who has been involved with funded and/or sitting on the boards of Revolution Money, Living Social, Flexcar (now ZipCar) and UberMedia.
The biggest media attention in our industry went to the so-called “super angels&# during the 2009/10 timeframe and while I don’t believe there is such thing as a super angel I believe that much media attention was deserved. Spawning of Micro VCs. These people understand that the nature of startups have changed.
Today I want to talk briefly about why I believe Snapchat is an important media company. I’ve heard the new media doubters before as nobody thought Google, Facebook or Twitter would ever make money. From the business perspective you need to understand a few things about media and video in particular.
Tim made it clear to me that there was zero obligation on behalf of VCs in whom they invest to commit money to Cincinnati but that they were looking for funds that were committed to national investment strategies and who were interested in closer ties to the local community. I was instantly intrigued. Mavens & Marketing.
Get involved with non-profits where CEOs serve on the board, attend their galas and events, and get to know the leadership. CEOs may resonate with a higher-end content strategy such as white papers, books, or even a branded podcast. Smaller businesses may be attracted to blogs, social media posts, and email marketing.
In my LA I often see computer screens open with entrepreneurs talking about digital media. We tend to do more $2-3 million “A&# rounds and we look for companies that have an early monetization strategy. In New York you have access to fashion, media, art and of course, financial services. million in SF Bay Area ).
The 15 Best Strategies for Developing New Business in a Crowded Market In the quest to uncover effective strategies for developing new businesses in a crowded market, we turned to fifteen Founders and CEOs for their tried-and-true tactics. By analyzing the feedback and sign-ups, you can gauge the demand for your product.
Agile feature rollout Kanban board template Make a copy Agile teams are their own animal, and they get their own Kanban board template to match. Social media calendar template Make a copy Take it from someone who gets anxious at the thought of social media posting: social media can be complicated.
Getting key strategy advice early on, or getting introduced to a new market can make or break a company in ways that no amount of angel capital can help. The problem is that misguided startups with too much money to spend also take up scarce resources—like engineering talent, media attention, designers, etc.—making
So it’s really hard to draw too many conclusions about whether the investment really makes sense because often you learn stuff in the fund raising about the future strategy of the company that might make you much more excited than somebody on the outside might be. Others I have not. Online peer-to-peer lending. 14.7mm in Series D.
First place of $5,500 went to TDAY Sports , founded by Justin Leusner (Centre County): A social media marketing company targeting Gen-Z sports fans, TDAY Sports creates captivating content to fill the gap in sports media focused on younger generations. Out of the eight entrepreneurial teams, two were awarded prize money!
From this post, deep tech startups can formulate their marketing hiring strategy and attract and cultivate top talent to drive their go-to-market plan. More broadly, marketers also develop the go-to-market strategy beyond partnerships. Whether the marketing team needs industry experience. Communications.
The following business strategies can help your venture succeed in 2022. 1- Get Your Online Strategies Right. Popular online marketing strategies successful small businesses implement include: Local SEO. Social media marketing. If you’re able to take great employees on board , you will have: More productivity.
150Birds help startups and small businesses to: Get guidance to develop suitable marketing strategies, Get professional marketing services on-demand on a simple fixed monthly price, and Pay expert’s charges only when experts work. Strategic guidance: The experts help clients develop the most profitable marketing strategies.
May 8, 2024) – The New Jersey Economic Development Authority (NJEDA) Board today designated Netflix Inc. as a Studio Partner , allowing the media company to access expanded benefits under the state’s Film and Digital Media Tax Credit program. Netflix’s designation as a studio partner proves we were successful.
The startup will use the proceeds to invest in product development and continue its vertical and geographical expansion, CEO and founder of Verbit Tom Livne said, adding that it will also double down its acquisition strategy. . It means Verbit’s customers are in the legal, education, media and enterprises sectors. raises $50M.
These advertisements are a component of above the line advertising strategy that is largely non-targeted and has a wide reach. These generally consist of large print ads displayed on high elevated boards. Advertising through transport or transit media is a prevalent form of OOH advertising. These are: Billboard Advertising.
He brought his tech skills to a couple of entrepreneurs working on new media that developed into the Risk! He earned an MBA by cramming on the weekends, then just had to start something entirely new, the strategy consulting firm Outglocal. podcast and The Story Studio, successful ventures from which he continues to profit.
My strengths as chief executive officer (CEO) of RegioHelden were typical founder qualities: I was good at designing an MVP , persuading customers and employees, raising money and defining an overall vision and strategy. In the first COO search, we also allowed board members to interview the final candidate.
March 5, 2024) – The New Jersey Economic Development Authority (NJEDA) held the first in-person meeting of the Diversity Finance Advisory Board (DFAB) last week, bringing together a diverse group of investors, entrepreneurs, and mentors for presentations and networking sessions.
Set goals for reducing customer acquisition costs, increasing employee retention or building more brand awareness through organic social media. You’ll have much greater success getting people on board with your ideas when your data is accessible. You can set goals for every aspect of your business.
As podcasting continues to gain ground among mainstream consumers as a digital media platform alongside music, video, and the printed word, a startup that made a name for itself through building content for the medium has closed a round of funding to help it explore what comes next.
At DPP, Lewis leads marketing strategy and brand initiatives and works to align advertising and communications campaigns with the organization’s business development, innovation support and existing business engagement initiatives.
DB Creations — Is creating catchy AR strategy games like Table Trenches with rapid prototyping and exploration. Shoplook — Is fostering a community-driven platform for visual self-expression, curation and inspiration through mood boards.
Getting suppliers to accept terms that they said they never normally agree, getting accepted to speak on a panel when the conference organizer initially said “no,&# getting people to moonlight for you until you have the cash to bring them on board. I was the only unimpressed board member. A couple of quick stories / examples: 1.
Startup SG Founder The Standards, Productivity and Innovation Board Spring (SPRING) consolidates various startup assistance programs. Business Improvement Fund (BIF) The Business Improvement Fund (BIF), spearheaded by the Singapore Tourism Board (STB), supports technology innovation and reshapes business models in the tourism sector.
The deep connection of founder & investor varies across the board, but I truly believe that once investors invest into a founder they form a commitment to help bring their vision to fruition, that is by far the most exciting feeling. How can our readers follow you on social media? Nicdao This was very insightful.
“We don’t just add tasks to a Trello board for them to complete, we discuss the goals, why and how best to achieve them with cost/benefit analysis in mind.” More specifically, Solwey provides consulting in all stages of software design and development strategy and execution. And why do you believe in the latter?
“We’re using … TinyLetter for our “Content Newsletter” … and Buffer to schedule social media posts. Point Nine Capital uses Mention for media monitoring. I use Hootsuite to coordinate my social media activity, which consists of Teten.com, PEVCTech.com , Linkedin , AngelList , and (passively) Twitter and Facebook.
Rob Leclerc, Founding Partner, AgFunder , said, “We think of ourselves as a media company with VC as a business model. Not dissimilar to a16z to be honest, which while less explicit, uses media in a similar way, thus raising awareness amongst LPs, founders, corporates, and downstream investors.”. Produce income for platform members.
First place of $5,500 went to TDAY Sports , founded by Justin Leusner (Centre County): A social media marketing company targeting Gen-Z sports fans, TDAY Sports creates captivating content to fill the gap in sports media focused on younger generations. Out of the eight entrepreneurial teams, two were awarded prize money!
Michaela Villaroman is the Media Relations Coordinator for Seedstars. Empowering women and people of color to drive the investment strategy of venture firms is the fastest and most effective course correction” for the lack of gender-diverse portfolios, the Women in VC report said. Michaela Villaroman. Contributor. Share on Twitter.
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