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What 70m Thread Users Mean for B2B Marketers

Tomasz Tunguz

What does that mean for B2B marketers? Will Threads’ usage parallel Twitter or will the cultural infusion from Instagram infuse it with a consumer culture? Threads , Facebook’s newest social product & direct Twitter competitor, has surged to 70m monthly active users (MAU) as of this morning.

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B2B social management platform Oktopost raises $20M growth round with Expedition

TechCrunch

Oktopost’s schtick is that it is an enterprise-grade platform for B2B marketers to curate content, organize, and manage campaigns for corporate social media accounts, employee advocacy and social selling. The ability to manage, track and analyse social activities is increasingly a must-have for B2B sales and marketing organisations.

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Leave Common Approaches to Average Players: Insights from Belkins Founder Vladyslav Podoliako

Jason Malki

Belkins has grown rapidly in the B2B marketing world, achieving milestones that often take decades in just seven years. For us, growth isnt just about numbersits about building a resilient, forward-thinking company that can adapt to market demands andtrends. Were also working on refining our internal culture.

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Check out the official Disrupt 2022 roundtables

TechCrunch

Harnessing Data And Culture At Scale. Delivering Value & Driving Pipeline: How B2B Marketers Can Tackle Both. How To Approach Personalization In A Post-Cookie World. with Alexandre Robicquet (Crossing Minds). How To Recession-Proof Your Saas Startup. with Haseeb Budhani (Rafay Systems). with Christine Spang (Nylas).

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Slope brings on new CFO, customers, capital as it rises to offer businesses buy now, pay later

TechCrunch

Among the reasons that drew Jain to the company were that the founders had product-market fit relatively quickly, and during his due diligence, many of the marketplaces he spoke with were “happy and raving” about the product. The framework and the ground floor are there, and they are excited to build a great culture and talent.

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Mastering the B2C2B game: 6 lessons to learn before you launch

TechCrunch

We implemented an entirely new B2B-focused customer relationship management platform, Hubspot. This required us to integrate an entirely different culture. But an even bigger change came in the form of our people: We hired an entirely new division of salespeople.

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Jakarta-based Mindtera helps companies keep an eye on employee morale

TechCrunch

Bhaskoro told TechCrunch that the startup is focused on B2B markets, including mid- to large enterprises. The second, Mindtera Plus, connects companies to coaching and development consultants for help with management and workplace culture issues. It also provides a self-service platform for small- to medium enterprises.