Wed.Jul 26, 2023

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Audience Research 101: The Key to Creating Marketing Videos That Convert

Entrepreneurs' Organization

Whenever I try to convince someone to do something, I show them how it will benefit them. I address fears or pain points, anticipate objections, and ensure they have all the information needed to make a decision. All of which require me to know and understand that person very well. The same is true for high-quality digital marketing content. The better you know your audience, the more effective your posts and videos will be at converting leads — making audience research crucial to achieving your

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Crypto.com and LINE Xenesis Join Hands to Drive Crypto Innovation in Asia

AsiaTechDaily

Bookmark ( 0 ) Please login to bookmark Username or Email Address Password Remember Me No account yet? Register Crypto.com and LINE Xenesis, the blockchain arm of messaging app Line, have joined forces to strengthen their presence in the Asia Pacific region and the global crypto industry. In a recent announcement, Crypto.com revealed a Memorandum of Understanding (MoU) with LINE Xenesis Corporation.

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Derek Spillane, Co-Founder of Atlas, on Revolutionizing the Online Fitness Coach-Client…

Jason Malki

Derek Spillane, Co-Founder of Atlas, on Revolutionizing the Online Fitness Coach-Client Relationship I had the pleasure of interviewing Derek Spillane the Co-Founder of Atlas. He and his Co-Founder and cousin, Jason Michelson, are building an online fitness coach client and business management platform. The online fitness industry is booming. The traditional strictly in-gym personal training business model is notoriously unscalable and the forced push to discover online fitness during Covid demo

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Sifting For Success - Pitching Angels In Groups

The Seraf Compass

There can be tremendous advantages to working with angels in groups. The key is the speed with which an entrepreneur can find her champions. There is more process, but the results justify the effort.

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Navigating the Future: Generative AI, Application Analytics, and Data

Generative AI is upending the way product developers & end-users alike are interacting with data. Despite the potential of AI, many are left with questions about the future of product development: How will AI impact my business and contribute to its success? What can product managers and developers expect in the future with the widespread adoption of AI?

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The New York Tech Sector

A VC: Musings of a VC in NYC

The New York Times had a piece yesterday suggesting that tech will no longer be a growth engine for NYC and the surrounding metro area as it has been for the last twenty years. I am not going to link to the piece because it is behind a paywall but if you want to read it, you can google “Tech Firms Once Powered New York’s Economy. Now They’re Scaling Back.” I talked to one of the reporters who worked on the piece and told him that their angle was incorrect.

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[Binah.ai in PRWeb] Binah.ai empowers the together by Renee App with video-based biomarker checks

OurCrowd

July 26, 2023: TEL AVIV, July 26, 2023 – Binah.ai, a leading artificial intelligence (AI) powered health and wellness check software, announced today that its technology is empowering the Together by Renee app with video-based health and wellness check capabilities. Read more here.

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16 Lessons I Learned From Studying the $700M Brand Liquid Death

Entrepreneur's Handbook

How founders and marketers can create a viral brand like Liquid Death and takeaways for brands that might not want to be as “Liquid Deathy” Screenshot from Liquid Death’s latest ad I’m not going to repeat the story of Liquid Death. If you’re curious, CNBC Make It did an excellent interview with the founder Mike Cessario here. Mike Cessario’s Linkedin After consuming multiple hours of podcast interviews and just about every article I could find online on Liquid Death, I put together a “handbook”

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[Highcon in Africa Print] Highcon Corrugated Packaging Technology Expands Business’s Service Offering

OurCrowd

The Highcon Euclid 5C is designed to meet the requirements of packaging converters working with corrugated substrates ranging from 1mm to 3mm (40-120pt). It enables the production of high-quality short-run corrugated packaging and point of sale (POS) materials. Read more here.

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You Should Be Building in the Hidden Layers

Entrepreneur's Handbook

When new industries emerge, entrepreneurs and investors tend to ignore the hidden layers that will be key to the industry’s growth Image: Dall- In the 60s, all eyes were focused on the race between companies developing mainframes. In the 70s and 80s, it was the competition to win the personal computer space. Headlines in influential periodicals of the time boasted about the transformative power of up-and-coming competitors like Altos, Tandy, Wang, Zenith, Olivetti, Commodore, Amstrad, Apricot, e

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Your Fractional Finance and Accounting Team

Mighty Financial specializes in supporting the financial aspirations of small businesses and entrepreneurs. With our comprehensive bookkeeping and precise accounting expertise with decades of experience across diverse financial roles, our team offers tailor-made services ranging from essential bookkeeping to strategic fractional CFO support, catered specifically to the unique challenges of technology companies, startups, and SMEs.

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[BriefCam in Crosscut.] Federal aid is supercharging local WA police surveillance tech

OurCrowd

Pandemic relief funds are bankrolling new – and often unregulated – law enforcement tools such as license-plate readers, drones and AI video software. Read more here.

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Driving Business Transformation through Generative AI: An Interview with Idan Geva, CEO of Verbato…

Jason Malki

Driving Business Transformation through Generative AI: An Interview with Idan Geva, CEO of Verbato AI I had the pleasure of interviewing Idan Geva, CEO & Co-founder of Verbato AI , a company that’s turning Generative AI into business applications. Idan Geva is an ex-athlete and musician, and a veteran entrepreneur who bootstrapped and exited his previous two companies respectively.

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Empowering Web3 Communities and Revolutionizing Fan Engagement: Meet Manuela Seve, CEO of Alphaa.io

Jason Malki

I had the pleasure of interviewing Manuela Seve a Brazilian-born, Los Angeles-based tech entrepreneur with a futurist mindset and a background in finance. She is the CEO and co-founder of alphaa.io , a women-led Web3 company that is revolutionizing fan engagement across sports, fashion, CPG, tourism and more. She has been a thought-leader in tech for the past 8 years, her newsletter has 25k subscribers, she was named one of Bloomberg’s 100 Influential Latinos of 2022 , and she has spoken at nume