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6 Simple strategies to market your mobile app

Entrepreneurs' Organization

With ongoing lockdowns, millions of people are downloading apps from the Apple and Google Play stores. So, developing and marketing a mobile app in 2021 is a smart strategy to propel your business forward. . Here are a few strategies to help you market your mobile app. That then forms our strategy. The takeaway?

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Use This Ultimate Growth Strategy to Get Your First 100,000 App Users

StartupNation

Even if you’ve landed on a winning idea for a new app, you’ll need a strategy to get downloads and regular, sustained usage in a highly competitive market. Here’s a growth strategy that’s proven to work in the competitive app market: Develop an app you would use.

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In the Vault: Turning Developers Into Clients With Marco Argenti From Goldman Sachs

Andreessen Horowitz

In this conversation, a16z General Partner David Haber talks with Marco Argenti, the chief information officer at Goldman Sachs, about bringing fintech processes into financial services, turning developers into clients, and how AI is a major inflection point in the history of technology. And then I started selling.

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How Founders Can Master Mental Resilience to Stay in the Game Long Enough to Win

Entrepreneurs' Organization

Don’t miss our previous posts on How to Protect Your Mental Health When Starting a Business and 5 Strategies To Change Your Inner Dialogue From Critic to Advocate and 3 Steps to Safeguard Your Mental Health and Become a Better, More Effective Leader. Sounds luxurious, doesn’t it? Here’s what does work for entrepreneurs.

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How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. Download this eBook to learn how to start improving your marketing team's data!

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Workforce Development Can Strengthen Cybersecurity

StartupNation

This article guides you through the necessary steps to enhance security via workforce development. Workforce development: what you need to know. Organizations and aspiring business entrepreneurs must be strategic in their human resource strategies. For this reason, you must develop your workforce when it comes to cybersecurity.

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The product-led growth behind edtech’s most downloaded app

TechCrunch

So it replaced top-down curriculums with analytics-driven growth strategies, becoming consumed by an ethos that has more recently been dubbed product-led growth. Duolingo didn’t just throw out the old colors though — it wanted to completely rethink language learning from the bottom up for mobile. Each skill is a prerequisite for another.

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The Modern Customer Success Playbook

The evolution of every high-functioning, effective customer success strategy centers around three C’s: connected experiences, an engaging customer journey, and a culture built on customer-centricity. Develop an effective customer health scoring model to mitigate churn and identify opportunities across your customer base.

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How ZoomInfo Enhances Your Database Management Strategy

It's quite a process for marketing teams to develop a long-term data management strategy. Forward-thinking marketing organizations have continuously invested in a database strategy for enabling marketing processes. It involves finding a data management provider that can append contacts with correct information — in real-time.