What was Nike like as a startup?
Unvalidated Learnings
OCTOBER 5, 2016
This post highlights my key takeaways from the book?—?I Keep in mind that at the time, Nike didn’t even produce its own shoes (it actually wasn’t even called Nike, but Blue Ribbon Athletics) but imported the Tiger brand from Japan?—?and the message is clear: brand is nothing without cutting-edge technology and product.
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