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Strategic Casting: How to Fish For Your Ideal Clients and Employees

Entrepreneurs' Organization

In the high-stakes adventure of entrepreneurship, the search for your ideal clients and employees can become a thrilling quest. In my experience, it’s critical to uncover the secrets of fishing in the perfect spots to hook the right clients and employees for your business success. Where do you find big fish?

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Elevate Your Events: 7 Insider Secrets from Industry Pros  

Entrepreneurs' Organization

Are you on track to wow your audience and connect with clients and potential customers? Leverage unique spaces to offer VIP experiences “Finding unique spaces is really valuable now. But what we are finding is that what grabs people’s attention is having more intimate connections with your clients at special, unique types of venues.

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How To Use AI-Assisted Brainstorming To Boost Innovation in Remote Work

Entrepreneurs' Organization

We now have access to far more advanced techniques for innovation in remote and hybrid settings, such as a technique I developed to help clients better adapt to hybrid and remote work called virtual asynchronous brainstorming. I teach clients how to integrate generative AI into the creative process. and more articles from the EO blog.

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Audience Research 101: The Key to Creating Marketing Videos That Convert

Entrepreneurs' Organization

Whether we’re talking about a person or a company, there are multiple aspects you’ll want to uncover: your clients’ demographics, behaviors, motivations, frustrations, life goals, needs and wants. To start, let’s explore four excellent audience research channels you can use to build more accurate client profiles.

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The Painful Experience That Inspired One Entrepreneur to Greatness

Entrepreneurs' Organization

She knocked on doors for a year before signing her first client. But Saichelle’s never-give-up attitude prevailed, and she eventually secured her first client and lay the foundation for her business. Ironically, the company that once rescinded her job offer is now a client. “We and more articles from the EO blog.

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Why You Should Give Your Best Stuff Away (Plus 3 Other Startup Tips)

Entrepreneurs' Organization

Today, we give away five of our books for free on our website, a practice that has been instrumental in building our brand and attracting clients. Whether it’s meditation, exercise, or simply taking a few intentionally slow, deep breaths, find what works for you and make it a non-negotiable part of your daily routine.

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10 Fundamentals For A More Human-Centric Workplace

Entrepreneurs' Organization

Where do you find energy and inspiration to show up for work each day? It’s critical to business. “Without happy people, we don’t have happy clients, and without happy clients there is no revenue, and without revenue there is no company,” says Lee Deas, Founder of Obviouslee , a marketing and design agency.