What Customer Demand and Your Startup Balance Sheets Imply about Your Startup's Strategy
Tomasz Tunguz
APRIL 16, 2020
The x-axis explores the cash balance of the company from thin coffers to overflowing war chest. A thin balance sheet and tepid demand (bottom left). Thin balance sheet and ravenous demand (top left). On the y-axis, you will find customer demand for the product, from tepid to ravenous. This is a hard place to be.
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